Reconstruction of industrial logic in online celebrity: marketing evolution

Original Li gang

The 1920s is undoubtedly an era of deconstruction and reconstruction. Culture, politics, economy, and global scanning are no exception.

Therefore, following the old map, we can’t find a new road.

ToB, or toC, has become the entanglement of the marketing model of the automobile industry.

In recent years, "direct marketing" is like a nightmare, which has been tormenting the choice of the industry elite.

Deconstruction and reconstruction, toB or toC, the "third track" of krypton, face the greater challenge of marketing evolution! ,

wake up from a dream

Starting from Tesla, the new forces tried to deconstruct the existing model, to go to the intermediate link, to change the life of dealers, and to directly face consumers.

Without the experience in the automobile industry, the in-depth observation of business logic, and the system design of business model, I am afraid it is difficult to sustain.

Sure enough, the initiator who was helpless and keen on "direct sales" began to wake up, and now it seems that while continuing to expand the network, he began to get close to the dealers.

At the moment when electric vehicles are on the rise, Tesla has expanded production and reduced prices. The pragmatism of "bonus hunter" is direct enough, which really makes people sigh.

The new force "direct selling" is gradually drifting away, and experts in the industry have described it as "fried dough sticks or twists".

On the contrary, Krypton, who came first, saw the correct direction of marketing evolution in "chaos", and then outflanked it from behind with unstoppable momentum.

When the shortage economy transits to the surplus economy, when the industrial production capacity is greater than the social demand, when the market segments call for differentiated products, the market competition of automobile enterprises is "under great pressure".

In the public opinion environment where electrification, intelligence and networking are popular, all kinds of new energy vehicles are rushing into the ignorant and waking market, and consumers have added the trouble of "choice".

The rapid development of products and technology, market and demand, especially the exploration of channel mode triggered by new energy automobile products on a global scale, is forcing the automobile circulation industry to accelerate the transformation and upgrading.

Therefore, it is the guide to the transformation and evolution of the automobile industry to promote consumption upgrading with technological progress, guide product evolution with user thinking, and realize the opposite direction with the same frequency resonance.

How to innovate differentiated competitive advantage and how to reconstruct business model?

Extreme krypton believes that direct marketing is imperative, and the sword refers to toC!

Brand new image

On November 6th, the owner of Seven Star Zhai was lucky enough to attend and inspect the opening ceremony of "Extreme Krypton House".

This is the first Kryptonian store in China called "Kryptonian Home", which is located in Shi Xiang Road, Gongshu District, where major brands are clustered.

Here, different from the single functions of the existing supermarket exhibition, krypton center, krypton space and delivery center, the "krypton home" includes all the functions of experience, sales, delivery and after-sales, creating a "home" for consumers’ warmth and empathy.

It is said that the "extreme kryptonian family" will increase the number of stores where conditions permit, and upgrade the decentralized operation to intensive operation, which will facilitate consumers and reduce operating costs.

The internal functions of "Extreme Krypton Home" are complete. Especially refreshing, specially designed audio-visual teaching place, "teaching car" for users.

Why is there a "teaching car" link? The three key words of intelligence, high-end and pure electricity are connected with intelligent driving, intelligent cockpit and intelligent chassis. The so-called intelligent high-end is bound to "hide" some new technologies, new functions and new operations.

How to operate and experience is unprecedented and unheard of. You said, "Don’t teach or learn" will do?

In the delivery process, you will see the highlight moment of the user! Pictures filled the scene with joy and seemed to float out to share with more people.

"Kyojia" also has a second-hand car replacement business. As long as it is the owner, no matter what brand or model it originally owned, it can be exchanged for "new life" here.

If you pay attention, you can link to this service in any krypton store in any city, and you can get one-on-one answers. Anyone who passes by and drops in for coffee or cocktails will be warmly received …

Walking into the krypton center of Chengdu, you can see local elements everywhere. Bamboo forest is planted in the center of the spiral staircase, which is the user space on the second floor. Bar, leisure area, free space, forum area, conference room, etc., make people feel at home.

Users talk with tonality, brand culture is spreading, and products resonate. It is by no means a car selling outlet, a living room, a window, and a spiritual communication.

In the 2022WD Awards World Design Award, the Krypton Center Chengdu Taikooli won the highest honor of the Winner Award.

This award is hard-won. Previous award-winning companies include world-class excellent design companies such as Foster and Jean Nouvel.

Chengdu has a population of 21 million+,and its consumption potential is huge. The radiation capacity of the city itself is also huge. The completion of Chengdu Krypton Center will naturally drive the pulse of the whole southwest and even incite the western market of China.

Due to strategic considerations, the extremely krypton network layout has indeed made great efforts. According to reports, at present, there are more than 220 stores in major cities across the country, and delivery services are spread over 330+ cities across the country.

"Extreme Krypton Home" has completed the initiative of a brand-new business model in the new energy industry, and at the same time made the reputation of the extreme Krypton brand more brilliant.

Some willing and powerful partners in relevant cities across the country, with local superior resources, enthusiastically joined the cooperation when they heard the news, tied up extremely direct sales experience, shared toC, directly hit the pain points of users, and ensured the ultimate experience of every user without difference.

The ultimate experience, user activity is an important content of extreme empathy.

Those who participate in the Kryptonian community activities are all users who have decided or have already picked up the car. "Dading" is equivalent to "engagement".

The video raiders produced by Krypton sent an APP to guide new users how to participate in Krypton community activities.

The activities carried out by Krypton in various regions of the country have different forms, all of which are very close to "earth and gas" and "popularity", forming an ecological circle of Krypton owners.

There are many activities after delivery, and there are 2 or 3 events every week in each city, which is very active online and offline.

Users’ feedback to Krypton is very direct, and they basically communicate and interact on the APP. After the event, users often post posts to express their feelings about participating in the event.

These ingenious marketing forms are obviously designed to penetrate the user’s thinking.

In the Insight Report on User Net Recommendation Rate of Passenger Car Market in China (2022 Edition) released by Easy Car, Krypton achieved a net recommendation rate of 70.29% by virtue of its ultimate products and the concept of co-creation with users.

According to the report, Krypton ranks first among the mainstream brands of passenger cars in China, surpassing luxury brands such as Tesla and Porsche.

It is also an inevitable logic that there is a gain from a hard work.

Underlying logic

Isn’t the product king? Why do you have to work hard on marketing?

Classical economics tells us that commodities must go through three links: production, circulation and consumption to realize their life value.

Marketing, in short, is the knowledge of "buying and selling" and belongs to the circulation link.

From the perspective of supply side, production and marketing are like people’s two legs. If one leg is long and the other is short, can this road go fast?

Therefore, it is not enough to just "product is king".

In fact, the necessity of marketing evolution has been further strengthened in the buyer’s market.

With the transformation of automobile industry, a variety of energy technology routes are parallel, and facing the formats of buyer’s market, stock market and market segments, we need a suitable marketing model.

Not only the automobile industry, so researchers say abstractly that products are ships and brands are sails.

Practitioners developed and said, "Marketing is the wind".

Extreme krypton extension says: users are the vast sea!

Wow, the eternal swan song of "water can carry a boat and overturn it" meets a bosom friend again in the crisscross of time and space.

In the past, the connotation definition of a brand was its long-term reputation. Consumers with money and no money will flock to them and stare at the "brand" of a century-old shop.

Now it’s completely different. There are abundant commodities, oversupply in the market, innovation in products and dazzling new technologies, and consumers have long been at a loss.

Follow the crowd, you may be disappointed, and you can only see the "true chapter" if you experience it yourself. Therefore, the experience economy meets unexpectedly.

Therefore, in the Internet era, "user word-of-mouth big data" has ruthlessly refreshed the original definition of the brand.

The surging traffic brought by users’ word-of-mouth communication can make the brand image colorful.

The marketing concept of "Don’t compare, don’t try, don’t sell" in Dajili automobile industry has been inherited under the innovative direct marketing mode, and more forms and deeper consumer experience have become the top priority of active marketing.

For me

In addition to the "4S" function, traditional dealers also have an important function-the "reservoir" function.

Building and maintaining a "reservoir" for finished products is an unavoidable need for manufacturers and markets.

Because of the randomness of market demand, there is a pair of contradictions with the basic requirements of balanced production of enterprises. Previously, the task of "neutralizing" contradictions was completed by dealers to adjust the relationship of unity of opposites.

Organizing production according to the order, producing a car and frying a fried dough stick, the process and timeliness are very different. Without a proper reserve of finished products, the market simply can’t wait, and the complaining subscribers will definitely destroy a brand by themselves.

The ideal is full and the reality is skinny. With the direct operation mode, the construction and maintenance of the "reservoir", and the huge capital occupation of its heavy assets, the manufacturer must be unable to support it alone.

Not only that, but there are also three "huge stones" lying across the kryptonian track, which are equally tangled.

First of all, the pressure of capital investment and human resources; Secondly, the ability to create the social ecology of direct marketing places; Third, the determination to resist the forces of habit.

Direct sales, not to mention how much investment is needed, and where professionals come from, are many departments of land acquisition, demolition, industry and commerce, taxation, environmental protection, fire safety, etc. in stores all over the country. Who can "have thousands of buildings, which is a great shelter for the world?"

A manufacturer who is partial to the corner must be "owned by me" in direct sales?

Extreme krypton is no longer entangled, I believe that "all roads lead to Rome"!

(of a situation) be getting better

Thanks to the cooperation of compound foreign talents and endogenous talents, more in-depth innovation strategies have surfaced.

Like-minded, various forms, risk sharing, benefit sharing. Specific practices, trade secrets, inconvenient to disclose!

Actually, I don’t know how to divide the money.

Manufacturers and distributors, including powerful and willing partners, are led by manufacturers and cooperate to become "a family", a model and a goal, heading in the same direction.

The "extreme kryptonian family" with full-function management is the innovative result of this model.

Evolution is progressing rapidly, and more open social cooperation is beginning to take shape.

Before sticking to the after-sales service in 4S stores, manufacturers began to make high-quality professional automobile maintenance outlets show their talents in a special and franchised way, which was very popular among car owners.

"Don’t want everything, but want to use it", which is a socialized division of resources and a high-level cooperation form that can complement each other, enables the leading party, partners and consumers to achieve maximum empathy, sharing, co-creation and win-win.

An experienced executive who "digs" from new forces believes that the direct marketing model of "seeking for use" is the most ideal format.

The capital market is not only optimistic about product development, but also concerned about whether the "nuclear fusion" of industrial deconstruction and reconstruction is successful, and the evolution of marketing model will undoubtedly become a powerful driving force for market realization.

reach the same goal by different routes/means

The krypton gene comes from Geely automobile industry. However, whether it is product definition and technical logic, or business model and user thinking, Krypton is different from the previous "matrix".

Extreme krypton stands out from the "matrix", fundamentally speaking, it is a corporate culture in which the spirit of learning is superimposed on the spirit of struggle.

Krypton’s strategic positioning has been endowed with the glorious mission of being the vanguard and experimental field of transformation and reform of Dajili (referring to Geely Holding Group).

Despite the rich heritage and color accumulated by traditional automobile companies for many years, Krypton has attracted much attention from the outside world since its birth. It not only entrusts with the earnest expectation of Geely automobile industry, but also is regarded as a reference system for strategic transformation by the whole traditional automobile industry.

The evolution of extremely krypton marketing is not alone, but has been passed down and developed in the great Geely system.

This can’t help but mention the link. The gene combination of Lectra is not only a "hybrid" between Geely and Volvo, but also plays an important role in connecting the past and the future, and plays a decisive role in the development of the automobile industry of Geely!

Krypton’s 001 hunting coupe, its previous life was the concept car of Lexus Zero, which was an open secret before Krypton came out.

Based on the "Two Blue Geely Action Plans", Dajili decided to launch the intelligent pure electricity project. According to the overall planning of the group, this concept car was reluctantly "adopted" to the new students.

In addition to the inheritance of products, the avant-garde Link has added two new functions of "Social" and "Share" on the basis of "4S", taking the lead in opening up the link between production, circulation and consumption.

What is even more gratifying is that an executive of Geely Automobile Group, who asked not to be named, revealed that a new management system has been established for existing dealers, with vertical business processes and redistribution of benefits, so that bosses and employees have their own places.

Dealers receive more systematic education, integrate into more attractive new models, and get more stable returns.

Completely dominated by Geely.

Ownership remains unchanged, but the "playing style" has been changed. From the perspective of human nature and common sense, there is no need for dealers to follow the old rules.

Geely’s "first try" in another pure electric brand has achieved remarkable results.

Great Geely automobile industry transformation, unforgettable old friends who have cooperated with toB for many years, sincerely invite dealers to evolve together.

Dealers have actually begun to transform themselves, but it is difficult to achieve great things without the lead of manufacturers.

Direct toC, extremely krypton start a new stove, Geely cooperate, "play" is different, and all roads lead to the same goal.

Deep thinking

"4S" store is an automobile sales enterprise integrating vehicle sales, Sparepart, after-sales Service and information Survey.

It can be seen that the primary task of 4S shop is to "sell cars" and "clinch a deal and sell" is its interest.

ToB model, the excitement of buyers and sellers, focuses on the game between transaction price and rights and interests.

ToB mode, the bargaining session climaxes instantly, once the transaction is completed, the passion immediately fades and the empathy relationship comes to an abrupt end; In toC mode, there is no bargaining link. After delivery, the honeymoon journey has just started, and various user activities make people fascinated.

This is "stickiness", the specialty of krypton toC. People have the same heart, and the heart has the same reason.

In-depth study of the law of value-prices fluctuate up and down around the relationship between supply and demand, such as the same Sin (sine) curve;

Affected by "variables", commodity prices always fluctuate around value.

Price is affected by the relationship between supply and demand, which in turn affects the relationship between supply and demand; Similarly, price is determined by value, and price determines value.

It can be seen that the nature of the transaction has not changed, and the fundamental appeal of both parties is to maximize interests, not simply to reduce prices and promote profits.

Starting from this logic, the established price is no longer sensitive, and the maximization of cost performance is the balance point of the expectations of buyers and sellers, thus maximizing their respective interests.

The key is, if the cost performance is maximized, the after-sales service is optimized, the travel quality is modernized, and the value for money is excellent, will it be greatly welcomed by consumers?

Some people say that the definition of consumption upgrading mainly refers to the upgrading of consumer demand, from quantity consumption to price consumption, and now to brand consumption (value), which is in line with Maslow’s demand theory.

According to the market survey, consumers believe that the consumption upgrade certainly pursues value and use value, but it cannot be expressed by raising commodity prices, and improving the price-performance ratio of products is the best embodiment of dialectical unity.

Maslow’s hierarchy of needs theory, the highest level is self-realization. Here, it can be understood as the pursuit of consumers: the unity of metaphysical material application values and metaphysical financial proliferation concepts.

The level of human material needs means the embodiment of spiritual self-worth; The gene of "profit-seeking" of human nature drives consumers to pursue the maximization of cost performance.

Measuring the cost performance, relying on bluffing and telling lies, all won’t work. Saying that 300,000 cars are "the best cars within 1 million" is not only self-destructive, but even "dirty" the foundation of their corporate culture!

There are also brands that design the main driver’s seat as a variable luxury bed, which can sit and lie, and it is expensive. I wonder how many consumers have this demand? What is the logic among its price, value and use value?

It’s confusing

Therefore, the most important thing is to raise the premium level of asset conversion for consumers, that is, the value beyond the price.

Converting the buyer’s monetary expenditure into goods with greater use value also shows the level and value of the seller!

The market characteristics of the experience economy are fully suggested here.

Following this logic, improving the efficiency of product experience is the biggest "variable" for all parties to benefit.

ToB mode, the experience activities organized by dealers, the quality of communication, the symmetry of information, the smooth flow of pipelines and the speed of transmission are not the same as toC.

In order to compete for market advantage, manufacturers have invested a lot of resources and carried out various forms of experience activities, with the original intention of empowering dealers.

Just like "scratching the boots", the geometry that dealers can benefit from it is not yet known; The wishes and expressions of consumers and the discount given to manufacturers are also unknown.

It seems to be an impossible task how to smoothly drain the energy generated by the activity to the store and convert it into sales volume, and how to timely and completely transmit the user experience opinions to the manufacturer to improve the products.

"two-lane sports car" is due to the toB attribute.

Key to success or failure

The evolutionary practice towards toC, with rich and colorful test drive experience, will be gradually developed in Lectra, Krypton and even in more brands of Dajili.

They carry out user test drive activities of different scales, multi-scene media test drive tasting activities, professional track scene measurement activities of authoritative organizations, and in-depth experience of R&D and manufacturing bases.

OtoO information interaction has more conveniently realized the efficiency of offline experience and online sharing, promoted the continuous production and marketing, greatly shortened the distance close to consumers, and greatly improved the efficiency of improving products and operations.

Looking back at the beginning of the delivery of Krypton 001, it once attracted public opinion. For some time, there have been negative comments, bad reviews, and a lot of fate.

There are media misunderstandings, user confusion, product bugs and the company’s own work is not in place.

However, the criticism and the object of blame are all hidden!

In the end, TOEFL found the crux of the problem by opening consumers’ hearts, friendly communication and symmetrical information, and the medicine got rid of the disease.

On July 11th, 2022, a set of highly targeted and very close-to-the-people marketing strategies won back users and won great welcome from social consumers.

One of the declarations that 8155 replaced the old chips for free suddenly subverted users’ cognition and was praised as a classic case by the industry.

More media commented that "7.11" finally established a positive image and headed for a different correct path!

ToC, direct users, direct people’s hearts.

Orders continued to grow, brand reputation rose sharply, including negative public opinion flip, all benefited from the user’s wishes brought by toC.

Connecting with users’ hearts is the key to the success or failure of an enterprise.

Consumption is upgrading, evolution is continuing, and reform is on the way, regardless of content or form!

Wenzhou Extreme Krypton 007 drastically reduced its price! Special price of 229,900, this time only.

[car home Wenzhou Preferential Promotion Channel] Now is a very good time to start! At present, this model is being promoted at a reduced price in Wenzhou, with a maximum discount of 10,000 yuan. The minimum starting price is 229,900 yuan. You can click the "Check the car price" button in the quotation form to get a higher discount. Extreme Krypton 007 is a high-performance electric SUV with excellent power performance and luxurious interior configuration, which is definitely a model not to be missed. Hurry up and buy it!

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Extreme Krypton 007 is a stylish and dynamic medium-sized SUV. Its front face design adopts the iconic "X-Bow" design language of Krypton family, and the unique air intake grille shape and sharp headlight group make the whole front of the car very recognizable. The body lines are smooth and strong, and the roof lines are tilted backwards, creating a dynamic atmosphere. The rear of the car adopts a unique through taillight group design, and with chrome-plated decorative strips, the whole rear of the car looks more exquisite. The overall style is fashionable and elegant, showing the unique charm of Krypton brand.

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Extreme Krypton 007 is a medium-sized SUV with dynamic appearance and smooth lines. The body size is 4865*1900*1450mm, the wheelbase is 2928mm, the front tread is 1635mm and the rear tread is 1650 mm. The side lines of the car body are smooth, concise and full of tension, and the overall shape is very dynamic. The front and rear tyre size are both 245/45 R19, and the rim adopts the fashionable multi-spoke design, which makes the whole vehicle more exquisite. At the same time, Krypton 007 is also equipped with a hidden door handle, which is not only beautiful and practical, but also enhances the sense of technology of the vehicle.

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The interior design of Krypton 007 is fashionable and simple, and uses a lot of high-tech elements, so that drivers and passengers can feel the integration of technology and luxury. The steering wheel is made of leather, which not only feels comfortable, but also has the function of electric up and down+front and rear adjustment, so that the driver can adjust according to his personal needs. The central control screen has a size of 15.05 inches and is equipped with a voice recognition control system, which can control multimedia, navigation, telephone and air conditioning, making it easy for drivers to operate. Both the front row and the rear row are equipped with two USB/Type-C interfaces, which is convenient for drivers and passengers to charge. In addition, the front row is also equipped with mobile phone wireless charging function. The seats are made of imitation leather and genuine leather. The main and co-pilot seats have the functions of front and rear adjustment, backrest adjustment, height adjustment (4-way), leg rest adjustment and lumbar support (4-way). The front seats also have the functions of heating, ventilation and massage. The driver’s seat and co-pilot seat are also equipped with electric seat memory function. The rear seats can be tilted in proportion, which increases the practicability of the vehicle.

The engine equipped with Krypton 007 has a maximum power of 310kW and a maximum torque of 440N·m, which makes it outstanding in power and can provide drivers with strong acceleration and high-speed driving experience. This engine has excellent balance and responsiveness in power output, and adopts advanced technology, which makes it more fuel efficient and brings more economical driving experience to drivers. Whether on urban roads or highways, Krypton 007 can easily cope with various driving scenarios, bringing excellent driving pleasure and comfort to drivers.

In the word-of-mouth evaluation of car home car owners, he mentioned his choice of black appearance, which was very atmospheric, especially the black design of the front face left a deep impression on him. Although he was a little uncomfortable with the design of the back butt at first, he gradually got used to this design as time went on. It can be said that the design of Krypton 007 is very attractive, especially the black appearance is impressive. If you also like the atmosphere and unique design, then Krypton 007 will be a good choice.

In 2022, can these four domestic new energy vehicles go against the sky?

In 2021, new energy vehicles in China sold like crazy, and the annual sales of 2.989 million vehicles seemed to make the phrase "the internal combustion engine will eventually end" more and more solid. In recent years, we can no longer hear the cynical argument that "trams are also cars", and the models with green plates have gradually moved from being ridiculed to the center of the stage.

The Year of the Ox is over, the bull market will continue, and the brand-new Year of the Tiger is coming again. In the new year, among the known new energy vehicles (whether listed or not), which ones are particularly worthy of optimism? What models can further subvert our perception of new energy vehicles?

■ Zero-run car-C11

In September 2021, the retail C11 was officially listed, and the "price butcher" that everyone waited for officially entered the market. The post-subsidy guidance price of 15.98-19.98 million yuan can only be said to be tough enough.

The pure electric vehicles at this price have caught a lot in the market. Why did the retail C11 win such high praise as the "price butcher"? We can roughly summarize it with three advantages of C11.

Advantage 1: Grade, size and wheelbase are all interesting.

Pure electric SUVs within 200 thousand are dominated by compact cars, and medium-sized cars are few and far between. In terms of wheelbase parameters, C11 is also the longest one for the time being. Of course, C11′ s proud wheelbase is not only within 200,000.

If you want to choose a pure electric car that can be used as a home within 200,000, the dimension wheelbase is a must-see parameter, and the C11 is almost a car that you need to know.

Advantage 2: the battery is big enough and the battery life is enough.

Three electric systems are the lifeblood of pure electric vehicles, and battery life is the most concerned topic for consumers. In the exclusive rear-drive model and four-wheel drive performance model, C11 uses a battery pack consisting of 216 batteries, with a capacity of 90kWh and an energy density of about 180Wh/kg, which is temporarily at the top of the list among models within the class of 200,000.

Advantage 3: the configuration is high enough

Four-door internal electric opening+frameless door, this configuration is also unique in models within the 200,000 class. In addition, the front laminated silent glass, four-door window one-button lifting and other configurations are all standard in C11.

Inside the cabin, the horizontal and vertical space of the C11 can be said to have no choice. The standard three large screens also directly fill the sense of technology. The front seat electric adjustment, face recognition, Nappa leather steering wheel and other configurations are also standard in the whole department.

Since it is a "big car" in the same price range, the retail C11 needs to meet the demand for family cars. Perhaps because of this, C11 chassis naturally chose comfortable orientation adjustment. At the first test drive of C11, I was deeply impressed by the performance of this car when it passed through the continuous speed bump. The soft damping in the initial stage of the suspension allowed C11 to resolve the continuous fine vibration in place.

Car owners with a budget of 150,000-200,000 yuan are often highly rational, and the entry-level luxury brand models at this price are less competitive. In the self-owned brand models, the product strength of C11 is also attractive enough. At present, C11 is still in the process of capacity climbing, and the delivery time of the vehicles currently ordered will be in Q2. If the capacity is improved, I believe the sales data will show the popularity of C11.

The retail brand will also borrow C11 to reach new heights.

At present, there are three platforms, S, T and C, of which platform C is a medium-sized car, and the brand-new zero-run C01 will share the platform with C11.

The zero-run C01 will be the first vehicle with CBC chassis and battery integrated design. Officials say that the space utilization rate of the battery compartment of the new car will be increased by 5%, and the overall torsional stiffness of the car body will be increased by 25%. The new car will also be equipped with a dual-motor four-wheel drive system. It is reported that the CLTC life of the zero-run C01 is around 700km.

In the next four years, Zero Run will launch eight new models one after another and enter overseas markets, including SUVs, MPVs and cars. The wheelbase ranges from 2600mm to 3100mm, and these new cars will cover the price range of less than 350,000 yuan.

In the new year, the attack of zero-running cars is very worth looking forward to.

■ gaohe automobile-hiphi z

In 2021, with the official or spontaneous publicity from Weibo, Tik Tok, Aauto Quicker and friends circle, both Gaohe Automobile and HiPhi X, which is famous for playing the door, earned enough traffic. HiPhi X with a guide price of 570,000-800,000 yuan can be described as the price ceiling of domestic pure electric vehicles, and the cumulative sales of this car in 2021 and the sales of 919 vehicles in December are really good.

Does Gaohe need a younger brother who can walk more? Maybe they don’t have this plan yet.

In November, 2021, Gaohe Automobile released the second flagship model-Gaohe HiPhi Z mass-produced stereotypes car.

95% of the mass production content of HiPhi Z has been locked, and the new car will be unveiled and booked during the auto show in April this year, and mass production will be delivered in 2022.

Gaohe, which has a flagship, will play a double flagship this year.

The appearance of digital mecha of HIHIHIZ is very eye-catching, and the tough and sharp lines are unique, bringing the future shape of science fiction. The first thing that people remember is the "Breathing Scales" grille (AGS active air intake grille) on the front face. Just like HiPhi X, the headlamps with sharp straight waterfall have programmable lighting design functions.

HiPhi Z retains the "electromagnetic NT split door" on HiPhi X, and this design is likely to become a major symbol of Gaohe automobile in the future.

At the door position, HiPhi Z is equipped with the world’s first "Star Ring ISD Light Curtain System", which can display rich human-computer interaction information. The 22-inch "flexible armor wheel hub" with low vehicle lines vividly demonstrates the fighting GT style.

HiPhi Z’s "Digital Mecha Cockpit" uses the magic color style, and the "Galaxy Band" atmosphere lamp on the door panel and the luminous panel with mechanical beauty construct the surrounding emotional system inside the car. Every time the light flashes, it is the emotional echo between HiPhi Z and users.

Gaohe HiPhi Z is equipped with a self-developed HiPhi Pilot intelligent driving assistance system, which makes it a safe and reliable driving partner in multiple scenarios.

HiPhi Z is equipped with 31 driving assistance sensors, including 2 forward 8-megapixel high-definition cameras, 1 backward 2-megapixel camera, 5 millimeter-wave radars, 1 laser radar and 4 lateral cameras. Combining the radar accuracy with visual intuition, and cooperating with high-precision maps and positioning modules, HiPhi Z will be endowed with the future autonomous driving ability of 5G+V2X.

Regarding the establishment of the luxury smart electric vehicle brand, Gaohe Automobile has a clear position. Driven by HIP-HI-Z and the double flagship strategy, Gaohe can further consolidate its position in the first camp of luxury new energy vehicles with a price of over 500,000 yuan.

Remember the hot scene of Gaohe automobile booth in previous auto shows? I believe that in the auto show in the near future, Gaohe will be the focus of the audience again, and we will bring you more information about HiPhi Z at that time.

■ Guangzhou Automobile Aian-Aion LX Plus

"If the battery life is 1000+km, I will buy a tram"-netizens often say so. With the advent of AION LX Plus, the "1000+km" pure electric vehicle finally appeared.

Although we all know that 1000+km in the eyes of netizens requires a car to actually run to 1000+km, no matter whether it is driving at high speed or in the cold.

That’s a bit difficult for people! At present, we have started to own the first pure electric vehicle with a test score of 1000km+, which is a big step of success.

Some time ago, the electric state conducted the endurance test of AION LX Plus, and the model version officially attracted much attention. This model is equipped with a large battery pack with an exaggerated capacity of 144.4kWh, and the NEDC cruising range is 1008km.

The general outline of the test is as follows:

① Set the air conditioner to 22℃ in the whole process, turn on the seat for heating, and test the temperature at 4℃ to-8℃;

② The journey route is-Tangshan-Qinhuangdao, only taking the national highway and urban/rural roads, with a total length of about 420km;;

③ The return route is Qinhuangdao-Xianghe-,and the whole journey takes the expressway, with a total length of about 240km.

In the end, this 1000-kilometer version of AION LX Plus delivered a score of 675km, with an average power consumption of 17.5kWh/100km. Based on the battery capacity of 144.4kWh, the final redemption rate of AION LX Plus was as high as 81.9%.

Calculation method: (144.4/17.5*100/1008= 81.9%)

When using a short battery life pure electric vehicle, we are more likely to pay attention to its battery life redemption rate; When using a long battery life model, we are more likely to pay attention to how much its actual mileage is worse than NEDC battery life. In fact, we are more likely to choose to observe the numbers that make us anxious.

In cold weather, we are very satisfied with the endurance performance of AION LX Plus, and believe that this car can perform better under more favorable working conditions for pure electric vehicles.

AION LX Plus adopts "sponge silicon negative plate battery technology", which is also the mystery that this car can push NEDC battery life to 1008km.

The theoretical specific capacity of graphite is 372mAh/g, and that of silicon is 4200mAh/g, which is 10 times that of graphite. In order to prevent the crystal lattice of the silicon negative electrode material from expanding (up to 300%), GAC Aeon changed the silicon negative electrode sheet into a soft and elastic "sponge texture", which effectively eased and inhibited the expansion after the lithium ion was embedded, and there was no pulverization or shedding.

Under the new technology, the battery cell can be reduced by 20% in volume and 14% in weight, thus ensuring that the AION LX Plus equipped with sponge silicon negative plate battery technology can run further under the premise of the same battery quality.

Pure electric vehicles have almost bid farewell to the "battery competition", and today’s consumers are not only concerned about battery life. In order to stabilize the status of the family flagship, AION LX Plus does not dare to relax in terms of intelligent technology.

AION LX Plus is equipped with the industry’s largest number of 35 high-performance sensing hardware. At the same time, this car is also the world’s first production car equipped with three second-generation intelligent zoom lidar.

With rich hardware system and high computing power intelligent driving computing platform, AION LX Plus has a powerful urban NDA system, which can realize high-level operations such as straight ahead at traffic lights, autonomous lane change overtaking, left-right turn at traffic lights, U-turn and traffic around the island.

After putting on the new family front face, the AION LX Plus looks more like a flagship model, and this design has almost helped the entire Ai ‘an family get rid of the shadow.

Perhaps the "showing muscles" in the thousands-mile version of AION LX Plus means a lot, and its sword refers to the price of BBA’s main medium-sized car, which makes people feel a little brave. However, the fast running of the train depends entirely on the headstock. There is a thousand-mile version of this big brother to hold up the facade. The flagship gas field of AION LX Plus is quite sufficient. I wish this rejuvenated flagship can help the Ai ‘an family to expand its territory in the new year.

■ aito-ask the world M5.

Huawei Yu Chengdong once said at a press conference: "Huawei has all the ability to make a car, but Huawei doesn’t make cars. Huawei’s goal is to help car companies build and sell good cars. "

Huawei has repeatedly made high-profile claims that it does not build cars, so we will pay special attention to anything related to building cars. And if we really study Huawei’s "no car theory", it is too true.

In fact, Huawei is not entirely a supplier, but a wily big boss.

Huawei not only participated in the production of electric drive system, intelligent cockpit and auxiliary driving parts, but also escorted the software, marketing strategy and sales channels of the new car. Although this car does not wear Huawei LOGO, it is obviously a "pro-son" treatment. Perhaps in the eyes of passers-by in shopping malls, this is a Huawei car.

The models of high-end brands must not be vulgar, and it is not advisable to be too conservative or too radical.

The M5 has obviously found a good balance point. This car uses more curved surfaces, and its front face has an elegant smoky "big mouth" radian and a clear sense of hierarchy.

The M5 includes two power forms: rear drive and four-wheel drive. The four-wheel drive model adopts a dual-motor four-wheel drive scheme with asynchronous AC motor on the front axle and permanent magnet synchronous motor on the rear axle.

Among them, the maximum power of the four-wheel drive flagship model can reach 365kW, the acceleration time of 0-100km/h is only 4.4s, and the acceleration of 0-50km/h is as low as 1.9 s; The maximum power of the four-wheel drive performance version can reach 315kW, and the acceleration time of 0-100km/h is 4.8 s; The standard version of rear drive is also equipped with a high-performance motor with a power of 200kW, and the acceleration time of 0-100km/h is 7.1s.

Wenjie M5 is equipped with a ternary lithium battery pack with a capacity of 40kWh, and its pure battery life is 150km under WLTC condition. Combined with the fuel tank with an upper capacity of 56L, the total cruising range of this car can reach 1102km in WLTC and 1242km in CLTC.

The big screen and car system are all good at Huawei.

Wenjie M5 is equipped with Huawei Harmony OS car system, which can combine users’ full sensory operation and realize seamless interconnection among people, mobile phones, smart homes, smart watches and other devices.

Inside the M5 cockpit, the word "HUAWEI" can be seen everywhere, which is reflected in the sound hole, under the bar and in the area of wireless charging panel. This new car with Huawei everywhere will be put into more Huawei flagship stores. With Huawei’s strength, influence and hands-on, this car has its own topic, and I don’t know how much advertising expenses have been saved.

In 2022, it’s time for the M5 to "hand in the paper". Let’s look forward to the sales performance of this car!

■ Write at the end

In this issue, we didn’t look forward to the progress and performance of the relatively more popular Weilai ET series, Krypton 001 and other models in the new year. After all, everyone has paid enough attention to those models.

Whether it’s the retail C11 whose sales volume has not yet bloomed, the Gaohe automobile belonging to a few people, the previously bleak but brand-new AION LX Plus, or the AITO Wenjie M5 that is ready to go, these models all have their own expertise in their respective fields, which is very worthy of attention. In the new year, I also wish these models to be known by more people and achieve good market performance!

The official response is that the starting price of L6 is only 259,800 yuan?

  [car home Information] Recently, the relevant parameter configuration information of (|) was exposed on the Internet, which also included the model price. The Pro version sold for 259,800 yuan, and the Max version sold for 289,800 yuan. In this regard, the ideal official responded that "the online price speculation is false, and we have not announced the price, so please pay attention to the release of L6."

Home of the car

"Ideal L6 price and configuration for network exposure"

  The ideal L6 is a medium and large five-seat SUV, which is positioned below the ideal L7, a family intelligent luxury five-seat SUV within 300,000 yuan, a luxury five-seat SUV and a flagship five-seat SUV. Earlier, Liu Jie, vice president of LI Commerce, said that Ideal L6 would be listed in the second quarter, focusing on the market of 250,000-300,000 yuan.

  According to the exposure configuration table, the ideal L6 comes standard with dual-motor four-wheel drive, with a cruising range of 1390km under CLTC condition. It adopts front double wishbone independent suspension and rear five-bar independent suspension, and is equipped with CDC continuous variable damping shock absorber.

LI Ideal L7 2024 Pro

"Ideal L7 Interior"

  The dimensions of the central control panel and the auxiliary driving panel are both 15.7 inches, which are the same as the ideal L7, so the interior is likely to continue the design of L7. Equipped with 19 speakers, the same as L7; Pro comes standard with AD Pro high-speed intelligent driving, and Max comes standard with AD Max full-scene intelligent driving, which is the same as L7. That is to say, Pro version supports high-speed road section assisted driving, and Max version supports city+high-speed road section assisted driving.

Home of the car

Home of the car

"The ideal L6 real vehicle for network exposure"

  In terms of appearance, the design of ideal L6 and L7 is highly consistent, and the family-style design language is still adopted. In terms of the differences between the two cars, firstly, the laser radar at the top is better integrated with the roof; secondly, compared with L7 and L6, the style details of the penetrating daytime running lights are optimized, and the light strips become more slender, with small yellow lights on both sides. At the same time, the headlight group continues to adopt split design, but the lamp body is different from L7, and the front enclosure of the vehicle is the heat dissipation port of the engine, and the style is also different from L7.

Home of the car

"The ideal L6 real vehicle for network exposure"

  On the side of the car body, the difference between L6 and L7 is also very subtle. From the real car diagram, the wheelbase of the new car is obviously shorter, and the rear suspension is shorter. According to a store sales representative who has seen a real car before, the ideal L6 is smaller than the L7 in obvious size. The ideal L6 has a length, width and height of 4925/1960/1735mm and a wheelbase of 2920mm, while the ideal L7 has a length, width and height of 5050/1995/1750mm and a wheelbase of 3005mm, so the dimension data of the ideal L6 is obviously smaller.

Home of the car

"The ideal L6 real vehicle for network exposure"

  At the rear of the vehicle, penetrating taillights are still used. The difference with L7 is that the L6 license plate is still at the bumper, and the size of the whole tailgate is not small. The positions of the reflective strips on both sides of the bumper have also been adjusted.

  In terms of power, the ideal L6 is equipped with a 1.5T four-cylinder engine as an extended range system, with a maximum power of 113kW. The battery suppliers are still from Contemporary Amperex Technology Co., Limited and Xinwangda, which are expected to be the same as the Air version and Pro version of L8. However, it is worth noting that according to the previous application information, this model is all lithium iron phosphate battery versions, and we can pay attention to whether there will be a ternary lithium battery version in the future. (Source: Xiaohongshu Automobile Research Institute; Compile/car home Qin Chao)

After being cheated by a fake online celebrity, he pretended to be online celebrity to cheat others. A man was sentenced to three years in prison and fined 10 thousand yuan.

With the rapid development of network live stream economy, a large number of online celebrity have entered the public’s field of vision and gained attention and love. Some lawless elements, however, took advantage of the fans’ trust in online celebrity and started thinking wrongly. The reporter learned on the 3rd that Rugao court issued a public verdict on a case of impersonating online celebrity to defraud other people’s money. The defendant Liu was convicted of fraud, sentenced to three years’ imprisonment and fined 10,000 yuan.

Liu usually likes to kill time by brushing short videos. One day, he swiped a online celebrity named "Zhang San" on a short video platform, and found that this online celebrity has nearly 3 million fans. Usually, he posted videos showing off his wealth and helping others. Seeing that "Zhang San" was ready to help others, Liu also wanted to seek the help of "Zhang San", so he praised him and sent a private message. After that, a person who claimed to be "Zhang San" contacted Liu and said that he could help him, and sent him many videos of Zhang San’s personal life, videos of driving a luxury car and transfer records of helping others. After gaining Liu’s trust, the other party defrauded Liu of more than 1,000 yuan on the grounds of having to pay handling fees, deposits, taxes and fees.

After being cheated, Liu not only did not call the police, but also had a flash of light, thinking that this was a good way to make quick money. So, he packaged himself as online celebrity’s "Zhang San", searched for "prey" on the short video platform, and cheated others by the means of the fake "Zhang San". Through the "flexible use" of the words learned from the scammers, Liu defrauded the victims Li and Dai for 30,900 yuan, and was later arrested by the public security organs.

Correspondent Fang Nan Reporter Wang Yuli

[Edit:
Ji xiaohan
]

What is the reason for the computer to restart automatically?

  I believe many users will encounter it when using a computer. When the computer is in normal use, it suddenly restarts automatically. I don’t know what happened for no reason. If the computer restarts automatically while you are working, what you have done before will be done in vain. This is a very bad thing. So what is the reason for the automatic restart of the computer? Let’s introduce it in detail below.

What is the reason for the automatic restart of the computer?

  First, the computer automatic restart software solutions

  1. When the virus "shock wave" virus breaks out, it will also prompt that the system will start automatically after 60 seconds. Trojan horse programs remotely control all activities of your computer, including restarting your computer. Remove viruses, Trojans, or reinstall the system.

  2. System files are damaged. System files are damaged, such as KERNEL32.DLL under Win2K, fonts under Win98 FONTS directory and other basic files when the system is running, and the system will be forced to restart when it is started.

  Solution: cover the installation or reinstall.

  3. Timing software or task planning software works. If you set a restart or load some work programs in the "Planning Taskbar", the computer will start again when the timing comes. In this case, we can open the "startup" item and check whether there are any unfamiliar execution files or other scheduled work programs in it, and then screen them before starting up for inspection. Of course, we can also directly enter the "Msconfig" command in "Run" to select the startup item.

  Second, the computer automatic restart hardware solutions

  1. The chassis power supply is insufficient, the DC output is impure, and the dynamic response is slow. Users or installers often do not pay attention to power supply and use cheap power supply, so it is one of the biggest suspects that cause the system to restart automatically.

  ① The output power of the power supply is insufficient. When running large-scale 3D games and other software that occupy a large amount of CPU resources, when the CPU needs high power supply, the power supply is overloaded due to insufficient power supply, and the output is stopped. After the power supply stops outputting, the load is lightened, and the power supply is started again. Because the protection/recovery time is very short, the performance given to us is that the host automatically restarts.

  ② The DC output of the power supply is impure, and the digital circuit requires pure DC power supply. When the harmonic content in the DC output of the power supply is too large, it will lead to the working error of the digital circuit, which is manifested by frequent crashes or restarts.

  ③ The workload of ③CPU is dynamic, and the requirements for current are also dynamic, and the dynamic response speed is required to be rapid. Some poor quality power supplies have long dynamic response time, which will also lead to frequent crashes or restarts.

  ④ Updating equipment (high-end graphics card/large hard disk/video card) and adding equipment (burner/hard disk) will lead to frequent crashes or restarts if the power exceeds the rated output power of the original power supply.

  Solution: Now replace the high-quality and high-power computer power supply.

  2. Poor thermal stability of the memory, chip damage or memory problems caused by incorrect settings have a relatively high probability of system restart.

  ① The memory has poor thermal stability, so it can work normally when it is turned on. When the memory temperature rises to a certain temperature, it can’t work normally, resulting in a crash or restart.

  (2) When the memory chip is slightly damaged, it can pass the self-check (setting fast startup to not fully detect the memory), or it can enter the normal desktop for normal operation. When running some software with high I/O throughput (media playback, games, plane /3D drawing), it will restart or crash.

  Solution: Replace the memory.

  ③ Setting the CAS value of the memory too small will also lead to the instability of the memory and cause the system to restart automatically. Generally, it is best to use the default settings of BIOS, and don’t change them yourself.

  3. The CPU temperature is too high or the cache is damaged. ① The CPU temperature is too high, which often causes a protective automatic restart. The reason for the high temperature is basically due to the poor heat dissipation of the chassis and CPU. The reasons for the poor heat dissipation of the CPU are: low thermal conductivity of the radiator material, foreign objects (mostly warranty stickers) between the radiator and the CPU, low fan speed, too much dust on the fan and radiator, and so on. Also, the temperature probe under the CPU of the P2/P3 motherboard is damaged or the temperature measuring circuit inside the P4 CPU is damaged, the BIOS on the motherboard has a BUG and the temperature measurement is not allowed under a certain special condition, and the CPU protection temperature set in CMOS is too low, etc., which will also cause a protective restart.

  ② The damage of the first-level and second-level cache inside the CPU is a common failure of the CPU. Those with light damage can still be started, and can enter the normal desktop for normal operation. When running some software with high I/O throughput (media playback, games, plane /3D drawing), it will restart or crash.

  Solution: Shield the second-level cache (L2) or the first-level cache (L1) in CMOS, or replace the CPU to eliminate it.

  What is the reason for the automatic restart of the computer? The above two aspects mainly provide detailed solutions through software and hardware. Friendly reminder: 1. Operate the computer correctly at ordinary times. 2, some unknown origin, or don’t know much about the software with caution.

Have you been tricked into eating sugar, dyeing your hair and playing mobile phones?

  According to the statistics of the Centers for Disease Control and Prevention (CDC), cancer is the second leading cause of death in America. However, when it comes to knowledge about this disease, the public still has a little knowledge about it. To make matters worse, many misunderstandings about diseases spread online and offline, making it difficult for people to identify correct information from unfounded fallacies. American "Best Life" website collects scientific evidence and expert advice, refuting the most common misunderstandings in this field.

  Myth 1: Eating sugar will make cancer worse.

  Perhaps because cancer cells consume more glucose than other cells, people believe that eating sugar will make the disease worse. However, the National Cancer Institute (NCI) refuted this statement, pointing out that "no research shows that eating sugar will make cancer worse, or if you stop eating sugar, the tumor will shrink or disappear."

  Myth 2: The more dairy products you eat,

  The more likely you are to get breast cancer.

  Women can safely eat cheese and yogurt without worrying about breast cancer. The research results published in the International Journal of Epidemiology by researchers from Harvard School of Public Health show that there is no significant correlation between the intake of total dairy products (including both liquid dairy products and solid dairy products) and the risk of breast cancer.

  Myth 3: Eating artificial sweeteners can cause cancer.

  People had this concern in the 1970s and 1980s, because studies at that time showed that the intake of artificial sweeteners (such as saccharin and aspartame) would lead to cancer in mice. However, further tests prove that these substances will not have the same effect on human beings. Nowadays, the US Food and Drug Administration (FDA) claims that all sugar substitutes (except sodium cyclamate) are safe to eat.

  Myth 4: Using mobile phones can cause cancer.

  This common cancer misunderstanding stems from the fact that mobile phones emit electromagnetic radiation. However, there are obvious differences between high-frequency radiation (such as X-ray radiation) and low-frequency radiation (radiation emitted by mobile phones). Although high-frequency radiation will increase the risk of cancer, there is no conclusive evidence that low-frequency radiation has such an effect on the body. Epidemiological studies on the exposure of mobile phones to radio-frequency electromagnetic fields have not shown that users have an increased risk of brain tumors or other cancers.

  Myth 5 Cancer is completely a genetic disease.

  Although medical scientists are still investigating the causes of cancer, the National Cancer Institute of the United States suggests that 5%~10% of cancers are caused by genetic factors, and the remaining risk factors include exposure to harmful substances in the environment (such as tobacco and air pollutants) and genetic mutations caused by aging.

  Myth 6: Only women get breast cancer

  Although it is not common, it is also possible for men to develop breast cancer, but the probability is low. The probability of breast cancer in an average man’s life is 1 in 883.

  Myth 7: If the mammogram results are normal,

  There would be no breast cancer.

  Because mammography may miss important information, it is impossible to make a diagnosis only by mammography. High-risk groups with genetic susceptibility to breast cancer should consider magnetic resonance imaging (MRI) for more accurate screening.

  Myth 8: Hair dyeing will increase the risk of cancer.

  The research results on carcinogenesis of hair dyes are contradictory. Therefore, the International Agency for Research on Cancer (IARC) concluded that hair dyes do not include carcinogens harmful to human beings, but they also warned that occupational exposure (such as hairdressers) may cause cancer to human beings.

  Myth 9: Weight has nothing to do with cancer risk.

  Weight is directly related to the risk of cancer. According to the research results published in The Lancet-Oncology by researchers from the International Agency for Research on Cancer, in 2012, 3.6% of all new cancer cases among adults were related to weight.

  There are many reasons why obese people have a high risk of cancer. One theory is that overweight people have chronic low-grade inflammation, which will damage DNA over time and eventually lead to illness.

  Myth 10: People with dark skin color should not have skin cancer.

  Although skin cancer is more common in people with light skin color, dark skin color does not protect you from ultraviolet radiation. The research results published in the Journal of American Dermatology Association by researchers in case western reserve university, USA, show that melanoma is more deadly to people with darker skin color; Moreover, some skin cancers (such as acral melanoma) are more common in people with dark skin color.

  Myth 11 Using antiperspirants can lead to breast cancer.

  This misconception is that the substances in antiperspirants will penetrate into axillary lymph nodes, causing cell mutation, which will lead to cancer. However, the American Cancer Society refuted this statement, pointing out that "there is little scientific evidence" to support this speculation.

  Researchers at the Fred Haakinson Cancer Research Center in Seattle, USA, published research results in the Journal of the National Cancer Institute, showing that the use of antiperspirants and deodorants has nothing to do with the increased risk of breast cancer.

  Myth 12 Breast augmentation will increase the risk of breast cancer

  A meta-analysis published by FDA researchers in the Journal of Plastic Surgery shows that breast augmentation does not increase the risk of breast cancer. However, it is worth noting that there is a small connection between breast augmentation and anaplastic large cell lymphoma, but this rare cancer can be treated.

  Myth 13: People who receive cancer treatment must be hospitalized.

  Although the treatment of cancer does require several visits to the hospital, patients do not need to stay there until their condition is relieved. In fact, many patients with early cancer can continue to live a normal life and only need to go to the hospital for treatment and examination on a regular basis.

  Myth 14 Only smokers get lung cancer.

  Although smokers are more likely to develop lung cancer, other risk factors (such as secondhand smoke, radon in the air and exposure to asbestos) also increase the risk of lung cancer.

  Misunderstanding 15

  Infection with human papillomavirus will definitely lead to cervical cancer.

  Some strains of human papillomavirus (HPV) develop into cervical cancer over time, but this is not always the case. There are more than 200 strains of HPV, but only a few of them are high risk factors for cervical cancer. About 70% of cervical cancer is caused by two types (HPV16 and HPV18).

  Myth 16

  Negative emotions can make

  The condition of cancer patients is worse.

  Usually, when cancer patients have no improvement after receiving treatment, their instinct is to blame their negative attitude as the root of the problem. However, the American Cancer Society points out that there is no connection between personality characteristics and cancer survival rate.

  Myth 17: Surgery will cause cancer to spread.

  According to the Cancer Council of New South Wales, Australia, there is no evidence to support the spread of cancer caused by surgery. Because this disease grows and reproduces in the blood, it has nothing to do with surgery.

  Myth 18 Herbal supplements can cure cancer.

  According to the research results published in the Journal of Evidence-based Complementary and Alternative Medicine by researchers from Taiwan Province Agricultural Biotechnology Research Center in China, only when combined with conventional treatment can herbal supplements play a role in relieving the disease.

  Myth 19 Biopsy will lead to the spread of cancer.

  Because some patients feel worse after biopsy, they mistakenly believe that exposing cancer to the air will make their condition worse. In fact, there is no evidence that biopsy of lesions will lead to the spread of cancer, and there is no evidence that exposing tumors to the air will lead to its spread to other body parts.

  Myth 20 Chemotherapy always makes patients feel uncomfortable.

  Since the first use of chemotherapy in the 1940s and 1950s, this therapy has made great progress. In order to reduce or even eliminate the side effects, medical scientists have made great efforts, and the patients’ bad feelings are not as serious as imagined.

  Myth 21 Cancer is contagious.

  Cancer itself is not contagious, and you can’t get the disease from others at all. However, some infectious viruses (such as HPV and hepatitis B and C viruses) can cause cancer, so we need to be careful.

  Myth 22 Fluoride can cause cancer.

  Fluoride in tap water and toothpaste does not cause cancer. In February 1991, after reviewing more than 50 population studies, the US Department of Health and Human Services announced that fluoride in its natural form would not pose a cancer risk to human beings.

  Myth 23 getting cancer is equivalent to being sentenced to death.

  Due to technological progress and new medical discoveries, the survival probability of cancer patients is much higher than before. According to the data of the National Cancer Institute, the 5-year survival rate of all types of cancer adds up to about 67%, while for specific cancers such as breast cancer, prostate cancer and thyroid gland, this statistic is as high as 90%. (Compile/Guo Shaoshan)

The Ministry of Industry and Information Technology responded to "disable VPN": the clean-up target is unqualified people.

At the press conference of the State Council Office on the 15th, Zhang Feng, spokesperson and chief engineer of the Ministry of Industry and Information Technology, said that the target of this time was that VPN suppliers in China had stopped operating recently.Mainly those who operate without a license and do not meet the standards are cleaned up. It is not affected by enterprises and individuals who abide by the law.

The following is a record of the press conference:

The host attacked Yan Chun:

Good morning, ladies and gentlemen. Welcome to the press conference of the State Council Information Office. Today, we are very pleased to invite Mr. Zhang Feng, spokesperson and chief engineer of the Ministry of Industry and Information Technology, Mr. Zheng Lixin, spokesperson and director of the Operation Monitoring Coordination Bureau of the Ministry of Industry and Information Technology, and Mr. Wen Ku, director of the Information and Communication Development Department, and ask them to introduce the development of the industrial communication industry in the first half of 2017 and answer your questions. Let’s ask Mr. Zhang Feng to make an introduction first.

Zhang Feng:

女士们、先生们,新闻界的朋友们,大家上午好。我首先简要介绍上半年工业通信业发展情况,然后我和我的同事一起回答大家关心的问题。

今年以来,在以习近平同志为核心的党中央坚强领导下,全国工业和信息化系统不断增强“四个意识”,认真落实中央经济工作会议精神和政府工作报告部署,坚持以新发展理念统领各项工作,坚持以供给侧结构性改革为主线,深化“放管服”改革,大力振兴实体经济,全面实施“中国制造2025”,各方面工作取得了积极的进展,工业运行保持稳中向好的态势,主要指标好于预期,信息通信业保持较快发展。

工业经济延续一季度稳中向好运行势头。上半年全国规模以上工业增加值同比增长6.9%,增速同比加快0.9个百分点,处于近三年同期最好状态;前5个月规模以上工业企业实现主营业务收入和利润同比分别增长13.5%和22.7%。

The effects of structural adjustment, transformation and upgrading have been further manifested. Electronics and equipment manufacturing continued to lead the industrial growth, with the added value increasing by 13.9% and 10.9% respectively in the first half of the year. The industrial benefits of raw materials rose steadily, with a profit increase of 46.2% in the first five months. The consumer goods industry was generally stable. The added value in the first half of the year increased by 7.7% year-on-year, which was 0.8 percentage points higher than the overall industrial growth rate. In the first five months, the profit increased by 10.6%, and the supply level of middle and high-end consumption improved.

The key work of supply-side structural reform in the industrial sector has been steadily advanced. The de-capacity of steel was accelerated. In the first five months, 84.8% of the annual task of resolving excess steel capacity was completed, and the task of banning "strip steel" was fully completed by the end of June. Positive progress has been made in resolving excess capacity in industries such as electrolytic aluminum, cement and flat glass. Cost reduction measures continued to be strengthened, urging all regions to cancel more than 200 deposit projects involving enterprises and return more than 30 billion yuan of deposit. Steadily promote deleveraging, and the asset-liability ratio of industrial enterprises above designated size decreased by 0.7 percentage points year-on-year at the end of May. Vigorously develop advanced manufacturing industry and achieve new results, organize and implement five major projects, such as manufacturing innovation center and intelligent manufacturing, and promote the construction of "Made in China 2025" pilot demonstration urban agglomeration. In the first half of the year, the added value and investment of high-tech manufacturing industry increased by 13.1% and 21.5% respectively, which was 6.2 and 6.9 percentage points faster than that of the whole industry.

Positive progress has been made in the entrepreneurial innovation of small and medium-sized enterprises, and the efforts to support the innovation and entrepreneurship of small and micro enterprises have been further strengthened. The pilot demonstration of the manufacturing dual-innovation platform was actively promoted. In the first half of the year, the added value of small and medium-sized industrial enterprises above designated size increased by 7.6% year-on-year; In June, the PMI of small enterprises was 50.1%, ending the 32-month contraction period.

The information and communication industry maintained rapid development. The network has made greater strides in speeding up and reducing fees. The penetration rate of stable broadband households has increased to 67%, and the penetration rate of mobile broadband users has increased to 77.4%, all of which have exceeded the annual target. In the first half of the year, the revenue of telecom business increased by 5.7% year-on-year, and the revenue of Internet and related services increased by 19.8% year-on-year. 4G users increased by 120 million, reaching 890 million, accounting for 65% of the total mobile users; The proportion of optical fiber access users reached 80.9%, the prosperity index of China’s Internet industry grew steadily, and the software business income increased by 13.2% year-on-year.

Judging from the operation in the first half of the year, the industrial economy has achieved a good trend of speed stabilization, efficiency improvement, quality improvement and structural optimization while striving to overcome the complex and changeable external environment and the increase of unstable and uncertain factors, which laid a good foundation for the smooth operation of the industry in the second half of the year and the realization of the annual objectives and tasks.

In the next step, our department will focus on the following aspects:

First, further consolidate the momentum of steady growth of the industrial economy. The second is to focus on promoting the structural reform of the supply side in the industrial sector. The third is to vigorously revitalize the manufacturing industry. The fourth is to actively promote the conversion of old and new kinetic energy. The fifth is to enhance the supporting role of the information and communication industry in economic and social development.

The above is a brief situation. Now my colleagues and I are willing to answer your questions.

The host attacked Yan Chun:

Thanks to Mr. Zhang Feng for his introduction. Let’s enter the question-and-answer session. As usual, please inform your news organization before asking questions. Please ask questions.

CCTV reporter:

I think it is mentioned in the data that the industrial economy was at its best in the first half of the year in the same period of nearly three years, and the added value of industrial enterprises above designated size increased by 6.9%. Does this mean that the industrial economy has bottomed out and showed a steady and positive trend? In addition, I would also like to ask the spokesman to predict the trend of industrial operation in the second half of the year. Thank you.

Zhang Feng:

Please ask Director Zheng Lixin to answer this question.

Zheng Lixin:

Click to view larger image.

Thank you for your question. In the first half of the year, China’s industrial economy was generally stable, stable and positive, mainly manifested in the steady growth of industrial production, continuous improvement of benefits, accelerated conversion of old and new kinetic energy, and active promotion of structural adjustment. The main indicators were better than expected, and the current "good" situation of industrial operation can be understood from four aspects.

First, from the perspective of industrial production, the good situation is continuing.

First, the industrial growth rate is accelerating, and the momentum of steady growth is obvious. In the first half of the year, the growth rate of added value of industrial enterprises above designated size was 6.9%, which was the best in the past three years. In June, the growth rate of added value of industrial enterprises above designated size reached 7.6%, which has been higher than 6% for 14 consecutive months and has remained above 6.5% since this year; Among them, the growth rate of added value of manufacturing industry increased by 8% year-on-year.

Second, driven by major measures such as supply-side structural reform, the profits of upstream industries have increased substantially, and the benefits of enterprises have continued to improve. In the first five months, the total profit of 38 of the 41 major industrial sectors increased year-on-year. The income and profit of the main business above designated size increased by 13.5% and 22.7% respectively year-on-year, which is also relatively high in recent years, accelerating by 10.6 and 16.3 percentage points respectively over the same period of last year. While the profits of the whole industry increased substantially, the profits of the raw materials industry increased by 46.2% year-on-year, which played a great role in the profit growth of the whole industry.

Third, the international foreign trade market has picked up, and industrial exports have shown a recovery growth. In the first half of the year, export delivery value, an industry above designated size, grew by 10.9%, 11.6 percentage points faster than that of the same period last year, which strongly supported the industrial growth this year.

Second, from the perspective of industrial restructuring, good power is increasing.

First, the development of advanced manufacturing industry has been actively promoted. "Made in China 2025" has progressed steadily, and five major projects, such as manufacturing innovation center, intelligent manufacturing, strong industrial base, green manufacturing and high-end equipment innovation, have progressed smoothly, and major breakthroughs have been made in the development of major equipment such as domestic large aircraft and the first domestic aircraft carrier. In the first half of this year, the added value of electronics and equipment manufacturing increased by 13.9% and 10.9% respectively, and these two major industries became important forces for industrial growth in the first half of this year.

Second, the pace of transformation and upgrading of traditional industries has accelerated. We have implemented the "Three Products" special action, and internet plus and sharing economy have driven traditional industries to open up new development space. Smartphones, high-definition TVs and other products that meet the requirements of consumption upgrading have maintained rapid growth. In the first half of the year, the added value of consumer goods industry increased by 7.7% year-on-year, which was 0.8 percentage points faster than that of the whole industry.

Third, the cultivation of new kinetic energy is promoted in an orderly manner. The implementation of the innovation-driven development strategy has been accelerated, mass entrepreneurship and innovation in the manufacturing industry have flourished, and new technologies, new products, new models and new formats have emerged. In the first half of the year, the added value of high-tech manufacturing increased by 13.1% year-on-year, which was 6.2 percentage points faster than that of the whole industry. The output of industrial robots and integrated circuits increased by 52.3% and 23.8% respectively. In the first half of the year, we actively promoted structural adjustment, made positive progress in the transformation and upgrading of traditional industries, and achieved a great leap in emerging industries.

Third, from the perspective of regional development, a good foundation is being consolidated.

First, the industrial growth of the eastern coastal provinces with strong innovation ability and large investment in technological transformation is stable. Shanghai, Fujian and other provinces and cities have formulated policies and measures to accelerate the development of advanced manufacturing industries and promote the transformation of old and new kinetic energy, and continued to expand industrial investment and investment in technological transformation, thus maintaining rapid development of regional industries. The growth rate of industrial added value in Jiangsu, Guangdong, Shandong, Henan and Zhejiang, which account for the top five in the national total industrial output, is higher than the national average growth rate, and the support of industrial provinces for steady industrial growth is further enhanced.

Second, the northeastern and western provinces with heavy industrial structure and poor efficiency in the previous two years showed a good trend. In the first half of the year, the industrial growth rate in Ningxia, Yunnan, Qinghai and other regions was faster than the national average growth rate. The decline in industrial growth rate in Liaoning narrowed by 3.4 percentage points year-on-year, and profits in Xinjiang and other provinces all turned from a sharp decline in the same period last year to a rapid increase.

Fourth, from the indicators related to industrial activities, good expectations continue. In the first half of the year, the ex-factory price (PPI) of industrial producers increased by 6.6% year-on-year, which has maintained a positive growth for 10 consecutive months. The purchasing managers’ index of manufacturing industry has been above threshold for 11 consecutive months, indicating that the production of enterprises keeps expanding. Industrial electricity consumption and freight volume increased by 6.1% and 10% respectively, and increased by 5.3 and 6.9 percentage points respectively. The matching between these related indicators and industrial growth is increasing.

Just now, a reporter friend asked about the expected situation of industry in the second half of the year. Generally speaking, the signs of stable and good industry in China are increasing, especially under the impetus of supply-side structural reform, the transformation and upgrading of traditional industries has become an important force to consolidate economic development. However, we also notice that structural contradictions are still outstanding in economic development. With the continuous implementation of the central government’s policy of supporting the real economy, industrial development is constantly overcoming various difficulties, achieving a growth rate of 6.9% in the first half of this year, achieving the best state in the past three years, and constantly overcoming various difficulties.

Looking forward to the situation in the second half of the year, there are more and more factors conducive to the steady growth of industry, but we still have to focus on solving some new situations and new problems that may arise in industrial operation. We also focus on strengthening the monitoring, early warning and prediction of industrial operation, constantly discovering the problems that affect the steady growth of industry and constantly solving these problems. It should be said that the good momentum of ensuring stable industrial growth in the second half of the year will be further consolidated, and it is expected that the industry will continue to operate smoothly in the second half of the year. According to the deployment of the CPC Central Committee and the State Council, we will conscientiously implement policies and measures to stabilize growth, promote reform, adjust the structure, benefit people’s livelihood and prevent risks, further promote the supply-side structural reform in the industrial sector, continuously accelerate the conversion of old and new kinetic energy, revitalize advanced manufacturing industries, maintain healthy industrial development, and strive to accomplish all tasks this year. Thank you.

American cable news reporter:

Recently, some media pay more attention to China’s VPN-related policies. I heard that some VPN providers in China have stopped operating. Can you confirm or clarify it? In addition, what laws and policies does China have on VPN management? Thank you.

Zhang Feng:

Let me answer this question for you. The problem you mentioned just now is like this. In order to strengthen market supervision, maintain a fair and orderly market order and promote the development of the industry, in January this year, the Ministry of Industry and Information Technology issued the Notice on Cleaning up and Regulating the Internet Network Structure Service Market. The Notice is mainly to better regulate market behavior.The main targets of the regulation are enterprises and individuals who have not been approved by the competent telecommunications authorities and have no qualification for international communication business, who rent international private lines or VPN to carry out cross-border telecommunications business activities in violation of regulations. You can also take a closer look at the relevant provisions on cross-border business activities, which will not affect domestic and foreign enterprises and users to carry out this normal cross-border access to the Internet, and he will legally carry out various business activities according to regulations, and will not bring them any impact. Mainly to clean up those who operate without a license and do not meet the standards. It is not affected by enterprises and individuals who abide by the law.

At the same time, we also noticed that some foreign trade enterprises and multinational enterprises can rent from telecom operators who set up international communication import and export bureaus according to law when they need to cross-border networking through special lines for office use and other reasons, and the relevant provisions of the Notice will not affect their normal operation.

China International Television reporter:

Since the summer of this year, there have been frequent rainstorm disasters in many areas of China. We know that communication is very important for emergency rescue and disaster relief. I would like to ask, what is the current progress of communication support in the disaster area? Thank you.

Zhang Feng:

This question is answered by Director Wen Ku.

Wen Ku:

Click to view larger image.

China is a country where various geological disasters occur frequently. Communication plays an important role in emergency rescue and disaster relief, whether it is to report safety to relatives and friends or to communicate emergency rescue and disaster relief information. In order to do a good job in emergency communication support this year, at the beginning of this year, our Ministry issued relevant documents on flood control communication support, sent inspection teams to Henan, Anhui, Hunan, Guangdong, Fujian and other places to carry out inspections on flood control emergency communication support, and organized emergency communication support drills in key areas such as Beijing, Jiangsu and Guangdong to continuously improve the emergency communication support capability of the whole industry.

Since the flood season, many parts of the country have been hit by heavy rains. In view of the exceptionally heavy rain and flood disasters that are rare in history, under the overall arrangement of the Ministry of Industry and Information Technology, the local communication industries responded in time and fought against disasters, and the relevant communication administrations took the lead and went to the front line to supervise and dispatch flood fighting and rescue; The basic telecommunications enterprises acted quickly and dispatched a large number of personnel and equipment to repair damaged communication facilities and do a good job in emergency communication support. According to statistics, as of July 23, the national communications industry has dispatched 182,000 emergency repair personnel, 67,000 emergency repair vehicles and 85,000 power generators, and sent 180 million emergency short messages. After all-out repair, 52,900 base stations (accounting for 97.3% of the total number of returned base stations) have been restored, and 10,000 kilometers of lines have been restored (accounting for 95.3% of the total number of damaged lines). In the early stage, the communication facilities affected by floods in southern China have been basically restored, and staged results have been achieved in flood control and disaster relief. At present, it is mainly due to heavy rainfall in Northeast Jilin, and some facilities are damaged and are being fully repaired. The overall operation of the national network is stable, and there is no total communication resistance in large areas above towns and villages, and the emergency rescue and disaster relief dispatching and command communication in the affected areas is smooth.

Our department will continue to pay close attention to the development of flood, dispatch and respond in time, do a solid job in emergency communication support, and provide strong support for flood fighting and emergency rescue.

Reporter of China Radio International:

We know that this year is the third year that China has proposed to speed up and reduce fees. How does the Ministry of Industry and Information Technology evaluate the work progress in these three years? In addition, what are the specific work plans for the second half of the year? What is the overall benefit of speeding up and reducing fees? Thank you.

Zhang Feng:

Let me answer your question. Thank you for your question. According to the request of the State Council, the work of speeding up and reducing fees has been started, and this year has entered its third year. The CPC Central Committee and the State Council attached great importance to it, and in this year’s "Government Work Report", they asked the Internet to take greater steps to speed up and reduce fees.

The Ministry of Industry and Information Technology resolutely implements the decision-making arrangements made by the CPC Central Committee and the State Council, and works with relevant departments and basic telecommunications enterprises to push forward all work in a down-to-earth manner. At present, relevant work is progressing well.

First, we will continue to promote the construction of high-speed broadband networks. All three companies continue to promote the construction of fiber-optic broadband and 4G mobile broadband networks, and constantly strengthen the breadth and depth of network coverage. By the first half of 2017, all cities in China had built optical network cities with a total of 2.99 million 4G base stations. The proportion of broadband users over 20M nationwide reached 86%, and the proportion of 4G users reached 65%. We will continue to promote the full coverage of rural broadband, and jointly organize and implement the pilot project of universal telecommunications service with the Ministry of Finance. More than 130,000 administrative villages have been deployed with optical fibers. All the 32,000 administrative villages supported this year have been confirmed, and bidding has been started in various places.

The second is to vigorously promote the popularization of broadband. As of May, the total number of fixed broadband household users in China exceeded 300 million, and the household penetration rate reached 67.0%. Mobile broadband users have surpassed the 1 billion mark, and the penetration rate in the national population has reached 77.4%. Both of the two penetration indicators have achieved their annual development targets ahead of schedule.

Third, various preferential measures for fee reduction have been implemented. Since May 1st, all three companies have significantly reduced their international long-distance telephone charges in major directions to 0.49-0.99 yuan/minute, with an average drop of up to 90%. At the same time, the Internet private line access charges have been lowered by more than 15%, and the international settlement negotiations will be further intensified, and the international long-distance telephone charges in more directions will be gradually lowered. For industrial parks, dual-innovation enterprises, etc., we will launch special broadband products such as business lines and micro-broadband that can better meet the needs of small and medium-sized enterprises.

With regard to the cancellation of domestic long-distance roaming charges for mobile phones, our department has continued to push the three basic telecommunications companies to speed up their work in accordance with the principle of ensuring that the work is in place and striving for early implementation. According to what we know now, the three companies are going all out to promote system transformation and other related work, and strive to achieve their goals ahead of schedule.

Speed-up and fee reduction have promoted the continuous development and growth of China’s digital economy. According to the White Paper on the Development of Digital Economy in China (2017) issued by China Institute of Information and Communication, in 2016, the scale of China’s digital economy reached 22.6 trillion yuan, a nominal increase of over 18.9% year-on-year, which was significantly higher than the GDP growth rate of that year, accounting for 30.3% of GDP. Digital economy has become the core driving force for economic growth in recent years, and its contribution to GDP growth is increasing. The deepening of speeding up and reducing fees and the development of digital economy have also driven the competitiveness of related enterprises in China to continue to increase. At present, the total market value of 89 listed Internet companies in China has reached 7.4 trillion US dollars, an increase of nearly 40% compared with the end of 2016. Three companies have entered the top 10 listed Internet companies in the world, and nine companies have entered the top 30.

It should be said that the significance of speeding up and reducing fees is very great. Thank you.

Hong Kong Cable TV reporter:

I am very concerned about VPN. I would like to ask, according to the Notice issued in January, what is the approval standard for relevant enterprises?

Zhang Feng:

Not only private Internet lines, including VPN, but also basic telecommunications services and value-added telecommunications services need to be approved by the government. There are regulations from the People’s Republic of China (PRC) Telecommunications Ordinance to the directory of telecommunications services, and these regulations have different requirements for different services. For example, operating basic telecommunications services requires basic telecommunications services, and operating value-added telecommunications services requires value-added telecommunications services. There are many value-added telecom services now, which are all described in the new telecom service catalogue. So the standard question you just asked has different requirements for different businesses, and accordingly there are different standards. For example, big data, cloud computing, data centers, etc., mainly strengthen management, strengthen norms, ensure consumer rights and interests, and provide high-quality, long-term, fixed and safe services. For example, there are still some data centers, namely IDC, where the standards have also been revised, mainly to ensure the quality of service and security, which is the most important. Many of our businesses are now in the cloud, and the data center is an important support. If the data center is not well protected and does not operate safely and reliably, it will have great hidden dangers for enterprises. Thank you.

China Daily reporter:

We noticed that the PMI of SMEs in June was 50.1%, which was above the critical point for two consecutive months. Does this mean that the development trend of SMEs is improving? Next, what specific measures will the Ministry of Industry and Information Technology take to promote the development of small and medium-sized enterprises? Thank you.

Zhang Feng:

Thank you for your question. In the first half of this year, our department stepped up efforts to supervise the implementation of the support policies for small and medium-sized enterprises, promoted the introduction of preferential measures to raise the upper limit of annual taxable income of small and low-profit enterprises from the current 300,000 yuan to 500,000 yuan, organized special actions on accounts receivable financing for small and micro enterprises, and actively promoted the pilot demonstration of the "double innovation" platform for manufacturing, the national demonstration base for small and micro enterprises’ entrepreneurial innovation, and the demonstration of small and micro enterprises’ entrepreneurial innovation cities. At present, 38,000 small and micro enterprises have settled in 194 national demonstration bases for small and micro enterprises’ entrepreneurship and innovation, and 760,000 jobs have been provided.

Under the continuous action of policies and measures to support small and medium-sized enterprises, the development of small and medium-sized enterprises has shown a steady and positive trend. In the first half of the year, the added value of small and medium-sized industrial enterprises above designated size increased by 7.6% year-on-year, which was 0.7 percentage points faster than the overall industrial growth rate. In the first five months, the operating income and total profit of small and medium-sized industrial enterprises above designated size increased by 13.5% and 15.7% respectively, up by 7.5 and 6.3 percentage points respectively over the same period of last year, and the loss of enterprises was 14.9%, narrowing by 1.6 percentage points over the same period of last year. In June, the PMI of small enterprises was 50.1%, ending the situation of being in the contraction range for 32 consecutive months and being above the critical point for two consecutive months. These data show that at present, the operation of small and medium-sized enterprises is generally stable and their economic benefits have maintained rapid growth.

In the next step, our department will focus on the following aspects. First, focus on improving the policy environment. Do a good job in organizing and implementing the plan for promoting the development of small and medium-sized enterprises (2016-2020), and at the same time cooperate with the National People’s Congress to continue to do a good job in the revision of the SME Promotion Law. The second is to increase fiscal and taxation support. Continue to do a good job in the work of the National SME Development Fund, and drive social capital to promote the development of growing SMEs in seed stage and initial stage. Promote the implementation of preferential policies such as tax reduction and exemption to support the development of small and micro enterprises. The third is to further improve the financing environment. Deepen cooperation with banking financial institutions and implement cooperation agreements signed with China Construction Bank. Do a good job in the management of credit guarantee compensation funds for small and medium-sized enterprises. Cooperate with the People’s Bank of China to do a good job in pledge financing of accounts receivable. The fourth is to promote the transformation of entrepreneurial innovation of SMEs. We will continue to implement the informatization promotion project for small and medium-sized enterprises and the intellectual property promotion project for small and medium-sized enterprises. Use the "internet plus" to promote Sharing Manufacturing and promote the development of large, medium and small enterprises. At the same time, we will continue to hold the "Maker China" Innovation and Entrepreneurship Competition. Promote the construction and pilot of smart clusters. The fifth is to improve the public service system. Promote the development of SME policy services and voluntary services. We will promote the network construction and service development of public platforms for small and medium-sized enterprises. Thank you.

NPR reporter:

I want to ask ordinary people how to visit and browse foreign websites. What will happen if VPN is used? It is reported that some places have issued regulations to strengthen the management of those who use VPN to surf the Internet illegally. Is this the case?

Zhang Feng:

Please listen to the Secretary Wen’s reply.

Wen Ku:

Thank you. All three journalists are concerned about VPN. In fact, Mr. Zhang has given a very accurate answer to the VPN question just now. I’d like to repeat that to operate related businesses in China, you should apply for permission according to the laws and regulations of China, which is actually done in many countries all over the world. This is done in the United States, Europe and Asia, and the management methods of each country are different.

I don’t know about the local regulations you mentioned just now. But I can tell you that the three major operators in China have done a lot of work in providing services to the people, and the network speed has been continuously improved, which has achieved good results. Just now, Mr. Zhang also introduced this aspect, especially the digital economy, the streets and lanes, especially the bike-sharing near the subway entrance, etc., which shows that the network coverage is very perfect and the application is increasingly extensive. At the same time, we will also pay attention to some needs of ordinary people. However, it is not allowed by the laws of China to spread harmful or even violent information through the Internet. Thank you.

China News Service reporter:

Two questions. First, the State Council recently deployed the construction of the "Made in China 2025" national demonstration zone, and said that it would innovate its system and mechanism. Please tell us something about it. Secondly, it has been reported recently that the four major automobile industry associations in the world sent a letter to the Ministry of Industry and Information Technology, requesting to postpone the implementation of the dual-point system for new energy vehicles, which is what they call the quota policy. Please tell us about the impact of the dual-point system on the automobile market. What is the response of the Ministry of Industry and Information Technology to the demands of the four major automobile industry associations? Thank you.

Zhang Feng:

You just asked two questions. Let me answer your first question, which is about the creation of a "Made in China 2025" national demonstration zone recently deployed by the the State Council Standing Committee. It is of great significance to create a "Made in China 2025" national demonstration zone and explore new breakthroughs in the transformation and upgrading of the real economy, especially the manufacturing industry, to promote structural reform on the supply side, build a manufacturing power, maintain medium-and high-speed economic growth, and move towards the middle and high-end level. The deployment of "Made in China 2025" national demonstration zone in the State Council is an important support for the implementation of the strategy of manufacturing a strong country, and it is also an important measure to accelerate the "Made in China 2025" to take root. The Ministry of Industry and Information Technology will conscientiously implement the deployment requirements of the the State Council Standing Committee, continuously enrich the work content and policy connotation of the demonstration area together with the member units of the National Leading Group for Building a Powerful Manufacturing Country, improve the gold content of the pilot demonstration work, guide and support local bold innovation, try first, form a typical experience that can be replicated and popularized, and accelerate the overall process of "Made in China 2025".

Specifically, first, we should pay close attention to the study of the relevant declaration standards, management methods and workflow of the demonstration area, and further clarify the principles, work requirements and demonstration priorities of the establishment. Second, it is necessary to make overall consideration of the connection between the existing pilot demonstration and the creation of demonstration areas, further focus on policy resources, and form a joint effort between departments, the central and local governments. Third, we should refine and improve preferential policies, and make efforts in deepening the "streamline administration, delegate power, strengthen regulation and improve services", promoting the development of large, medium and small enterprises, and transforming and upgrading traditional industries. Preferential policies mainly focus on the following four aspects: First, simplify administration and decentralize power, further deepen the "streamline administration, delegate power, strengthen regulation and improve services" reform in the demonstration area, optimize the business environment, and increase efforts to attract foreign investment. Second, fiscal and taxation financial support, support demonstration areas to vigorously promote innovation and entrepreneurship, strengthen corporate equity incentives, and explore policies such as linking credit evaluation with tax convenience services. Third, land supply guarantee, including policies such as giving moderate inclination to the annual new industrial land index in the demonstration area. The fourth is the introduction of talent training, supporting the demonstration area to expand the two-way flow mechanism of talents, carrying out pilot projects of entrepreneurship subsidies, and supporting overseas talents to return to China to start businesses.

The main body of the demonstration area is the local area. The Ministry of Industry and Information Technology will strengthen support and guidance with the members of the National Leading Group for Building a Powerful Manufacturing Country, so that the demonstration area can better play its role of demonstration and lead, and drive other regions to accelerate the upgrading, efficiency improvement, transformation and upgrading of the manufacturing industry. Thank you.

Zheng Lixin: I will answer the second question. Thank you for your question first. The parallel management method of average fuel consumption and new energy points of passenger car enterprises, also referred to as the double points method, was recently publicized on the legal information website of China Government of the State Council Legislative Affairs Office, and will be officially released in the near future when the release procedure is fulfilled. The double integral method is aimed at the actual situation of the development of new energy vehicles in China. Through this method, we can establish a long-term mechanism to promote the development of new energy vehicles, promote the research and development and promotion of new energy vehicles, and strengthen the management of energy conservation and emission reduction of automobile products. This is also a common practice in the world. In this respect, we will also actively carry out international cooperation, jointly promote the development of new energy vehicles in China with the international community, and create a good environment for the development of our traditional vehicles.

The reporter mentioned the suggestions made by the four major automobile associations. We received the opinions of the four associations during the publicity of the double-point method, and we will do further research. Thank you.

The host attacked Yan Chun:

Time, today’s press conference is over. Thanks again to several publishers, and thank you all. thank you

Xiaobian Tanban China’s first musical "Going to Sea" "Turning the King’s Chess"

Last year, King’s Chess, which was launched by Shanghai Yahuahu Theater Management and Development Co., Ltd., became the object sought after by musical audiences because of a heavy news: the play was taken a fancy to by Korean musical production company Never Ending Play, and was introduced to the Korean musical market by way of copyright export. King’s Chess became the first original musical in China to export its copyright overseas.

The roar of distant ships is like the accompaniment of waves, which praises the great ship of industrial civilization and drives away the years. However, only the roar of seagulls reminds the faltering old man that there was once an old world called "Viking". Today, Xiaobian will take you into the light of this original musical-China’s first "going out to sea" musical "Turning the King’s Chess".

This is a story based on the historical myth of Northern Europe. In the early 19th century, Sweden and the United Kingdom of Norway sent a special task force to Bell Island, which had been occupied by the Ghost King for many years, to carry out the receiving task. When the team was about to land on the island, the action team unexpectedly encountered "resistance" from Bell Island, and all the soldiers followed the captain to retreat. Olson was the only one who finished landing on the island, but to his surprise, this isolated island, which was described as a "devil’s land", was a different scene. What he saw and heard on the island unexpectedly evoked memories that have been dusty for many years-about his late teacher and best friend: Kregaard, who was named as Norway’s "national hero". What will Olson experience on the island? Can he finish the task? What secrets are hidden on this island?

In terms of story creation structure, The King’s Chess is different from most musicals in that it incorporates Nordic elements, such as tomahawk, struggle, navigation and Viking. At the scene, you can feel six actors performing nearly 30 roles, which fully embodies poetry and blood. Guns and swords have been singing songs for more than ten years.

If you want to use a word to describe "Turn the King’s Chess", I believe that the word that pops up in many viewers’ minds is "magnificent". Weibo netizen @Muchennnnn commented: "It is unbelievable that this can be achieved in a small theater. Only a few hundred people can write such a shocking epic in the theater."

"Turn the King’s Chess" also uses clever intertextuality, using chess pieces to imply the fate of the characters in the play, one son and one life, no regrets when he dies, and people can’t be resurrected. Vikings used their lives to protect their homes, their beliefs to protect their civilization, and sacrifices to win.

Come to the theater and feel the twilight of the Viking gods!

Do a good job in health management during the Spring Festival

Layout design: Jia Guoliang

Cartoon drawing: Jiang Chen

Festival dinner, eat well and pay attention to it.

■ Pei Suping Special correspondent of Liberation Army Daily Wang Junbo

The nutrition experts at Beidaihe Rehabilitation and Rehabilitation Center put forward the following suggestions on how to make officers and men eat nutritionally and healthily during the holiday dinner.

Make recipes scientifically. Some units have more meat dishes at dinner, while vegetables, fruits and bean products account for less. This kind of diet with more meat and less vegetables will interfere with the normal metabolism of human body, increase the demand for water in the body, increase the burden on the liver and kidney, and increase the acid metabolites and serum uric acid, which will lead to physical fatigue and symptoms of "getting angry". It is suggested that all units should pay attention to the thickness of staple food, the combination of dry and thin food and the combination of meat and variety of non-staple food according to the principle of scientific catering, which can include animal foods such as livestock, poultry, seafood, eggs and milk, and also plant foods such as leafy vegetables, roots, melons, fresh beans, fungi and algae, so as to achieve the purpose of food diversification, balanced diet and comprehensive nutrition. On the dining table, you can also prepare some seasonings such as shredded ginger or vinegar soaked ginger slices, garlic cloves, hot sauce, pickles and vinegar to adjust different tastes. In addition to paying attention to the collocation of dishes, it is also necessary to avoid concentrating the dinner dishes in one meal. It is suggested to disperse them in three meals according to the energy ratio of 3: 4: 3, and follow the principle of "eat well at breakfast, have a full lunch and have a light and early dinner". Dinner dishes mainly focus on improving quality, not increasing quantity. If conditions permit, it is suggested that the large pot dishes be made into small pot dishes in several times to obtain a better taste and retain more nutrition in some dishes. In addition, winter meals are easy to cool. Cooking squad should do a good job of food insulation, provide hot food and hot drinks, so as not to affect appetite and cause gastrointestinal discomfort.

The choice of dishes is complementary. Dinner dishes can choose foods that are not often eaten at ordinary times, which are both fresh and can supplement nutrients that are easily lacking in daily life. If the intake of aquatic products is not much at ordinary times, it is suggested to increase fish, shrimp and shellfish rich in high-quality protein and minerals such as calcium, zinc, magnesium and selenium at dinner; Animal viscera can also be properly added to the dishes to supplement nutrients such as vitamin A and iron. In the staple food supply, in addition to the common rice and steamed bread, jiaozi, pancakes, fried cakes, fried noodles and steamed buns can be added, and coarse grains such as corn, sweet potato, yam and miscellaneous beans can be served on the table to supplement B vitamins. Conditional units can make crucian carp bean curd soup, ribs seaweed soup, black-bone chicken soup, eight-treasure porridge, glutinous rice balls, lily tremella lotus seed soup and other soup for officers and men to choose from, which is delicious and nourishing. The canteen can also provide hawthorn tea, sour plum soup, chrysanthemum tea and other drinks to relieve boredom, clear fire and help digestion.

Eat well to protect the stomach. At the festival dinner, the dishes are rich and delicious, and many comrades face a full table of delicious food, so it is easy to eat more and eat more if they are not careful. Overeating, excessive intake of greasy, fat or cold food can easily cause indigestion symptoms such as abdominal distension and constipation, and may even lead to acute gastroenteritis. Officers and men should eat and drink moderately when having a meal, bearing in mind the principle of "balanced diet, 70% to 80% full, chewing slowly, eating less and getting cold". The canteen can provide foods such as radish, hawthorn, lemon, orange, tangerine, etc., as well as dishes such as kelp silk, fungus and onion. If conditions permit, you can also purchase some wild vegetables, which are both nutritious and greasy. If a comrade-in-arms suffers from bloating and stomachache, you can try to massage or moxibustion Zusanli, navel and Zhongwan points, which can relieve the pain. Those with severe symptoms should seek medical attention in time.

Eating the right snacks does not "get angry". Dried fruits and sweets are high-fat and high-calorie foods. If officers and men eat too much after dinner, they will easily get fat, and may also have symptoms such as oral ulcer and sore throat. It is suggested that officers and men should control the intake of snacks during festivals, or replace traditional dried fruits such as peanuts and melon seeds with yogurt, pears, pomelos, sugar cane and persimmons that are beneficial to the intestines. In addition, comrades-in-arms can drink tea with dietotherapy effects such as chrysanthemum, honeysuckle, lotus plumule and dandelion to relieve discomfort such as sore throat and oral ulcer.

To celebrate the Spring Festival, protection is indispensable.

■ Dai Xin Liberation Army Daily reporter Sun Xingwei

Under the condition of normalized epidemic prevention and control, how can the officers and men of the army celebrate the Spring Festival scientifically, safely and orderly? Wang Fusheng, academician of the Chinese Academy of Sciences and director of the Department of Infectious Diseases Medicine of the Fifth Medical Center of the PLA General Hospital, reminded his comrades that during the festival, there should be no shortage of prevention and control measures.

Remember to protect yourself. Personal protective measures such as wearing masks, keeping social distance and washing hands frequently are still the simplest and most effective personal protective measures to prevent infection. Officers and men should do their own protection at ordinary times and wear masks regularly. When wearing a mask, the mouth, nose and jaw should be completely wrapped, the elastic band of the mask should be tightened, and the aluminum sheets on both sides of the nose should be pressed tightly to reduce the air leakage around. Develop good hygiene habits at ordinary times. Wash your hands before and after meals and before touching your eyes, mouth and nose. When washing your hands, rub every part of your hands with hand sanitizer or soap, especially between your fingers and skin wrinkles. It is best to wash your hands for about 60 seconds each time. It is recommended to refer to the "seven-step washing method". Pay attention to cough etiquette. When coughing or sneezing, cover it with elbow or paper towel, wrap the mouth and nose secretions with paper towel and dispose of them in the garbage bin. If the mask is wet due to coughing or sneezing, it should be replaced in time.

There are rules for holiday meals. Companies should not buy food from unknown sources when purchasing goods and buying new year’s goods. Cooking squad should keep the environment clean and tidy, and disinfect tableware with boiling water and disinfection cabinet as required to kill bacteria and viruses; Chopping boards and knives for handling raw and cooked foods should be separated; Wash your hands between handling raw food and cooked food. When organizing a meal, the temperature of the staff should be measured, and those with fever should be arranged to eat alone, and relevant medical treatment and necessary protection should be done. Officers and soldiers should wash their hands correctly, queue up in order and keep a safe distance before eating; When eating, it is suggested to take the form of buffet, using public chopsticks and spoons.

Pay attention to recreational activities. During the festival, when arranging cultural and sports activities, we should control the scale and formulate epidemic prevention measures. The activity venue should be arranged in an open and ventilated outdoor as far as possible. When it is really necessary to organize indoors, different projects can be divided into decentralized organizations. Participants should try their best to enter in batches by class and platoon, so as to reduce the gathering of people. After the activity, you should open the window and ventilate for 30 minutes, clean the activity venue and wash away the sports equipment.

Strict protection during going out. During the Spring Festival, we should reduce unnecessary trips, avoid getting together or gathering, and minimize risks. Officers and soldiers should strengthen self-prevention when going out to perform tasks, especially when entering key places and closed places such as shopping malls, supermarkets, bazaars, hospitals, elevators, and taking public transportation such as subways and buses, they should wear masks all the time. Keep a "one-meter-long" distance when taking a bus or waiting for a bus, try to stay at the ventilation window, and avoid touching the carriage, handlebars, etc. You can carry hand-free disinfectant with you when you go out, and wash your hands in time if necessary. When going out, you should actively cooperate with the staff in relevant places to do a good job in temperature detection, scanning and showing "health code", and leave as soon as possible after completing the task. If you need to go out for medical treatment, you should choose the nearest hospital, understand the medical treatment process in advance, and reduce the stay time in the hospital; Wear disposable medical masks or surgical masks during medical treatment; Try to avoid touching the surface of objects such as door handles and public signature pens directly during medical treatment, and wash your hands in time or rub your hands with quick-drying hand disinfectant after touching them; Keep a safe distance from others when waiting and queuing.

Public areas are often disinfected. Preventive disinfection can be carried out in public areas during holidays, and the principle of "cleaning first, disinfection second" should be followed. The company meeting rooms, network classrooms and other places frequently used by officers and men should be ventilated to maintain indoor air circulation. Dormitories should be ventilated with windows open every day for at least 30 minutes, twice a day. Clothes, bedding and other fabrics should be frequently changed and aired. When airing, they should be evenly spread out and exposed to the sun for more than 4 hours. Door handles, window handles, tables and chairs, handrails, faucets, thermometers, computer keyboards, etc. that officers and men often contact should be disinfected frequently. When it is suspected that the surface of the object is contaminated, it can be wiped or sprayed with 250-500mg/L chlorine-containing disinfectant or disinfectant paper towel for disinfection, and the residue can be removed with clear water immediately after the specified time.

Stick to exercise and don’t close during the holidays.

■ Hao Donghong

"After a Spring Festival, I gained two pounds" and "the 3 km long-distance race was one minute slower". After the Spring Festival holiday in previous years, some comrades will have "post-holiday syndrome" such as "gaining three pounds every holiday" and "declining training results", which often takes a certain amount of time and intensity of adaptive training to recover. Yuan Wei, an orthopedic surgeon at the 901st Hospital of the Joint Logistics Support Force, reminded his comrades-in-arms to strengthen sports management and maintain a good physical and mental state during the Spring Festival holiday.

Organizational activities are relaxed and moderate. During the Spring Festival, units should make scientific overall plans when organizing activities to prevent unreasonable arrangements from adversely affecting the physical and mental health of officers and men. Activities should be arranged moderately. If there are too many sports competitions, it will easily lead to physical fatigue and physical overdraft, which may also cause physical injury and increase the physical and mental burden of officers and men. If the amount of exercise is too small, coupled with too much diet during the holiday season, the intake of calories can not be consumed, which is easy to cause fat accumulation and indigestion. When organizing activities, units should reasonably grasp the proportion of sports to prevent excessive and insufficient sports. Activities should be combined with static and dynamic activities, so as to achieve organic adjustment of mental and physical strength and avoid a certain activity for a long time. Officers and men can participate in street dance, mechanical dance, aerobics and other projects while carrying out intellectual competitions such as chess and cards, so as to eliminate fatigue and release stress during exercise. The venue can be both internal and external. Indoor activities are too long, which may affect your health because of noisy people and poor air circulation; Staying outdoors for a long time, excessive physical exertion is easy to make people tired, and the cold weather may cause colds. It is suggested that indoor activities and outdoor activities be interspersed. Conditional units can also organize dragon and lion dances, majestic gongs and drums and interesting yangko performances with national characteristics to make officers and men move and have fun. This kind of exercise can improve the coordination of the body and promote the functions of cardiovascular system, respiratory system and sports system.

Physical training is skillfully interspersed. Studies have shown that after people stop exercising for 72 hours, protein in muscles begins to lose, and the strength of the body drops obviously. Comrades usually have a high intensity of training and a fast pace of work, and it is good for their bodies and minds to take advantage of leisure and entertainment during holidays. However, if they indulge in recreational activities, they will have less physical exercise, and their flexibility and flexibility will decline, which is not conducive to starting training after holidays. During the festival, the company can carry out military fun games, such as rolling tires and fun obstacle races, so that officers and men can strengthen their exercise through training and fun. It should be noted that protection should be done during the sports meeting, and warm-up and stretching should be fully done before and after the exercise to prevent training injuries. In addition, comrades-in-arms can use their free time to exercise properly, such as jogging 3000 meters every afternoon to exercise their bones and muscles; Practice equipment with comrades-in-arms to consolidate "muscle memory". In the last two days of the holiday, officers and men can carry out targeted aerobic training such as brisk walking and jogging to improve heart and lung function, recover their physical fitness as soon as possible, and start training in a good state after the year.

Micro-motion sees the needle in the seam. "Micro-movement" can consume calories in a relatively gentle way and improve the flexibility and balance of the body. During the Spring Festival, officers and men can use a little time to exercise. After dinner, you can take a walk with your comrades in the camp and play some small games to promote digestion. It should be noted that strenuous exercise should not be carried out within half an hour after meals, so as to avoid hypoxia of digestive system caused by uneven blood distribution, abdominal pain, vomiting, and even gastroptosis, gastric ulcer and other diseases. When it is inconvenient to do outdoor activities in rainy and cold weather, you can carry out indoor exercises such as straight leg lifting, supine cycling, flat support, one-leg push-ups and land swimming to exercise your core muscles; Leg press, sit-ups and push-ups can be exercised before going to bed to promote metabolism and improve sleep quality.

Scientific adjustment, happy New Year.

■ Tang Yurui, special correspondent of the People’s Liberation Army Daily, Hong Qing Ren

In a few days, the new soldiers of Xialian will welcome their first Spring Festival in the military camp. Think twice about your relatives during the festive season. Stimulated by the festive atmosphere, new comrades may feel depressed and depressed because they miss their families. This is a normal psychological phenomenon, but if you don’t adjust in time and immerse yourself in homesickness for a long time, you may have adverse reactions such as nervousness, irritability, insomnia and irritability, which will affect your physical and mental health. Psychologists from the 907th Hospital of Wuxi Joint Logistics Support Center have compiled a "Happy Secret" for new comrades, helping them to stay away from "emotional smog" and have a happy New Year.

Secret 1: change cognition and get rid of dependence. Psychology calls the process of young people getting rid of their dependence on home and growing up to be independent "the second weaning" in life. Excessive homesickness is a manifestation of psychological lack of "weaning". To get rid of over-dependence psychology, new comrades should consciously change their self-cognition and redefine their roles. You can tell yourself "I have grown up" and "I am a man in a military camp" through positive psychological hints, strengthen your sense of being a soldier, and turn homesickness into the responsibility and mission of guarding the border and standing guard for the country. Under the hint of this lofty sense of mission, new comrades can feel the happiness of growth and the value of life. In addition, new comrades-in-arms can also use some small methods to help them divert their attention and reasonably vent their bad emotions. For example, writing a diary to record the first Spring Festival of military career; Write a letter from home and pour out your thoughts about your parents; Have fun, listen to a cheerful piece of music, read a good book, arouse positive emotions and make you feel better.

Secret 2: Integrate into the group and feel the warmth of "home". Emotion has strong communication and appeal. Being in the collective, new comrades can be positively emotional contagion by the collective or others, thus stimulating the "happiness factor". This kind of positive emotional contagion can also make comrades feel the warmth of the collective, and alleviate the loneliness and loss caused by homesickness. New comrades should pay attention to unity, cooperation, enthusiasm and sincerity when they integrate into the collective. When you are homesick, you can take the initiative to chat with your comrades around you, pour out your own feelings, and gain the trust and support among your comrades in exchange and interaction; Play ball games, run, and do some aerobic exercise with comrades-in-arms to relieve negative emotions and get a sense of pleasure; During the festival, new comrades-in-arms can also actively participate in various activities organized by the company, actively show their own specialties, feel the warmth of the military camp family and gain a sense of belonging in the interaction with their comrades-in-arms.

Tip 3: Set goals and accumulate "heart" strength. The goal is a psychological attraction of the organization to the individual. Setting reasonable goals can stimulate people’s enthusiasm. As soon as the Spring Festival is over, the work for the new year will follow. New comrades-in-arms can make plans and goals for the new year by using their leisure time during holidays, which can not only enrich their holiday life, but also gain psychological excitement through goal guidance. The new year’s goals should be "listed" first, with both short-term phased goals and long-term overall goals. Comrades can set some practical goals for themselves in combination with the training tasks of the troops after the Spring Festival, such as striving to be "training pacesetters" and "learning pacesetters" in the company and overcoming a specific training problem. Secondly, it is necessary to "actually go on" and the content should be specific and clear. Setting the goal too high is difficult to achieve, and it is easy to lose confidence; Not challenging and not inspiring. Therefore, when making goals, we should combine them with reality to make them operational and inspiring. Do it again. After setting the goal, you should take concrete actions. For example, you can take the initiative to consult your comrades around you in your spare time for problems that you can’t keep up with in training. In the process of achieving the goal, new comrades can feel the joy of struggle and the passion of youth, thus maintaining a positive and sunny attitude.