[car home Industry] On August 25th, the Chengdu International Automobile Exhibition officially kicked off with the theme of "Exploring the World and Seeing the Future Travel". There are 129 brands exhibiting nearly 1,600 models at this year’s Chengdu Auto Show, covering German, American, legal, Japanese, Korean, joint venture and China brands. As an important automobile market in the west, Chengdu Auto Market is about to usher in the traditional "Golden September and Silver 10" car buying season, and Chengdu Auto Show plays an important role in it.
At this year’s Chengdu Auto Show, the new M7 five-seat version of AITO asked the world was officially unveiled and a small order was opened. The pre-sale price starts from 258,000 yuan and will be officially released and delivered on September 12th. Prior to this, the industry has said that it has invested more than 500 million yuan in the research and development and production of new cars.
『Dr. Kang Bo, Vice President of Cyrus Automotive (right)』
During the auto show, Dr. Kang Bo, Vice President of Sailis Automobile, had an in-depth exchange with car home. He pointed out that the five new M7 buildings in the world have invested huge costs in places that consumers can see and can’t see. It is understood that the new car is equipped with HarmonyOS Intelligent Cockpit 3.0 and Huawei Advanced Intelligent Driving 2.0, and the car body structure and interior cockpit have been upgraded and optimized.
The following is the full text of the dialogue (edited):
ask a questionCould you please tell us what heavy models AITO brought during this Chengdu Auto Show? What are the highlights?
Kangbo: The most important model brought this time is the new M7 five-seater. As a vehicle designed for family travel needs, we have invested more than 500 million yuan in vehicle research and development and production, and made the new M7 a reliable, safe, spacious and intelligent five-seat vehicle, which can be said to be "one car wins more cars".
『Wenjie new M7 building 5』
First of all, we have invested huge costs in places that consumers can see and can’t see, hoping to use the best technology, the best materials and the best means to achieve the ultimate safety protection. We have done corresponding work, for example, we have developed new technologies to re-open the mold of the body structure and re-transform the welding production line. Some body structures are made of the strongest submarine-grade high-strength steel in the industry, and more CBS composite body materials are used to effectively improve the fatigue durability, body stiffness and collision safety of vehicles.
Secondly, the space layout and seat design are innovated: spacious layout, rich storage space and oversized trunk, which can easily load large accompanying materials used by a family for long-distance travel; And, the soft, comfortable and more wrapped seats provide more convenience for family travel.
In addition, the five new M7 seats in Wenjie are also equipped with HUAWEI ADS 2.0 advanced intelligent driving system and HarmonyOS intelligent cockpit 3.0. These two smart ceilings have gained a good reputation in the M5 Smart Driving Edition, which can be said that they are far ahead in the smart driving ability in the industry, not almost technically, but almost not related to safety.
ask a question: M5 Smart Driving Edition launched a paid high-level function package of smart driving service software when it went on the market. What do you think of consumers’ expectations of smart driving at present? Including car home and many platforms, have made intelligent reports. At present, consumers’ feelings about paying for smart driving are not strong, and they need to pay for smart driving. What do you think?
KangboThe paid or subscribed model has just started in China automobile industry, and it is very mature abroad. In fact, the final decision of users depends on what the high-level function package of intelligent driving service software can bring to customers. If it can make users feel safe, intimate and comfortable, it will be a pity not to use it, and users will automatically subscribe. But if the product fails to meet the needs of customers, then the subscription package itself has problems.
Just talking about the intelligent driving version, we started to deliver the intelligent driving version (|) on a large scale in early June, and the owner has completed a considerable number of intelligent driving mileage, which greatly verified the safety of "man-machine driving together". In the past two months or so, the M5 Smart Driving Edition has gained a good reputation from the media and car owners. Our users also spontaneously posted a large number of car experiences and real word-of-mouth on social platforms such as bilibili, Xiaohongshu and Tik Tok.
Recently, we also conducted a survey on the smart driving version, and found that smart drivers have the characteristics of high knowledge and rational consumption. They are young, like fresh technology products, and pay more attention to smart driving safety-related functions. The high-frequency scenes they use include high-speed navigation function, active safety function, urban navigation function, etc., with special emphasis on the functional experience of avoiding vehicles/pedestrians, bypassing obstacles, identifying abnormal obstacles, and predicting the position of big cars. At the same time, they gave us very good feedback.
At present, many users have some misunderstandings about smart driving and think that the risk is too great. In fact, this is just the opposite of our concept. The purpose of our smart driving is to bring safety, not risk. In order to help car owners and friends know more about intelligent driving, our terminal has launched a number of live test drive experiences. Welcome everyone to pay attention and welcome everyone to test drive in the store. I believe that we will definitely have a deeper experience of assisted driving ability.
ask a question: Have you personally experienced the safety and intelligent driving functions related to the M5 Intelligent Driving Edition in the questioning world? If you are a consumer, how do you evaluate it? And how do you view the future development of autonomous driving?
KangboYesterday, I came to Chengdu from Chongqing by car, about 350 kilometers high speed, and I took over the whole journey. Of course, according to the national laws and regulations, I put my hand on the steering wheel and the overall experience was very good. Actually, I am a little worried about domestic high-speed long-distance driving, but when the intelligent driving function is turned on, vehicles can accurately identify passing vehicles, road conditions and small obstacles on the roadside, which is far safer than driving by myself, so I feel relaxed and comfortable and very safe in the "man-machine driving" of about 350 kilometers. Last week, we also launched the NCA function in the urban area of Beijing. Combined with previous cities such as Shanghai, Shenzhen, Guangzhou, Hangzhou and Chongqing, a total of 6 cities were opened. It is estimated that by the end of the year, a total of 45 cities will realize commercial landing without relying on high-precision maps.
『Wen Jie M5 Zhijia Edition』
Not long ago, some media also conducted a long-distance test of man-machine driving. From Shanghai to Zibo, the road conditions covered urban areas and hundreds of kilometers of high-speed scenes, which comprehensively tested HUAWEI ADS 2.0′ s assisted driving ability and showed leading safety, intelligence and driving efficiency in various scenarios.
At present, the M5 version of Zhijie has realized that it can be opened with or without high-precision maps, covering high-speed, urban areas, rural roads and so on. Our car owners also carry out test drives in various scenes. For example, a car owner has just completed the intelligent driving crossing in the no-man’s land of Haidao, Xinjiang, and another car owner drove to Wulanchabu, Inner Mongolia last week. In the absence of high-precision maps in border cities in China, our car uses laser radar as the main sensor combined with LCC to project a virtual route on unmarked roads for safe passage and avoidance, realizing "there is no road in front of us" but "there is a road in our heart", and the overall effect is very good.
I think autonomous driving is an important technical force to promote the transformation of the global automobile industry. In the 21st century, the whole autonomous driving will be the greatest contribution of the automobile industry to human beings, because it can make driving safer and more comfortable. At present, China’s autonomous driving regulations are being improved, and it is hoped that L3′ s autonomous driving regulations will be promulgated as soon as possible. We believe that L3-class autonomous vehicles will usher in a large-scale market-oriented application in 2025.
ask a questionWhat do you think of the survival of the new forces?
KangboI think the overall competition of the new forces is very fierce, and the outcome changes very quickly, sometimes in a car, sometimes in a year. I think it is necessary to provide users with the products they want and are satisfied with, as well as the brand value and service experience they need, so that manufacturers can survive in the knockout even if they face difficulties.
ask a questionQ: What are your market expectations for the five new M7 buildings and the M9?
KangboWe are full of confidence in the new M7 Tower, because it meets the needs of China home users for great wisdom, large space, safety and reliability. At the same time, we will also consider very competitive prices. Wenjie M9 is our flagship SUV of panoramic wisdom, which will be equipped with a number of brand-new black technology and is expected to be officially released in the fourth quarter of this year. (Text/car home Zhang Lingxiao)