Fengdu county magistrate Luo Cheng fried beef steak on the spot
Live upstream journalist Gao Ke photo
"What can be robbed tonight?" "I want to grab spicy chicken and Hengdu steak!" "Seconds kill, seconds kill, I’m waiting for seconds kill" … At 8 o’clock last night, the second season of Chongqing’s "Double Sun" entered Fengdu time. Luocheng, the county magistrate of Fengdu County, went into the live broadcast room to watch "abundant scenery" and buy "abundant things" with netizens, and felt the local landscape tour, cultural tour and food tour together.
During the live broadcast of one and a half hours, more than 310,000 netizens poured into the live broadcast room, and received 1.78 million praises. The spicy chicken was sold out of stock, and 6,000 copies were temporarily sold. Tickets for 1 yuan were sold out in two minutes … Netizens not only saw all the cultural beauty of Fengdu in the "double sun" live broadcast room, but also grabbed their favorite Fengdu specialties.
"small search for abundance"
Fengdu fans have a new name.
Just at 8 o’clock in the evening, many netizens flooded into the live broadcast room. "Fengdu Ghost Town is so famous that I want to see it." "Fengdu Temple Fair is fun, but it’s a pity that I only looked at it online this year. Will it be done next year?" "It’s hot this summer, is there a holiday package in Nantianhu Scenic Area, can it be cheaper?" … With the beautiful scenery of Fengdu gradually appearing on the screen, the audience in the live broadcast room is also growing rapidly.
Seeing the enthusiasm of netizens, Luo became a netizen who loved Fengdu and took a nickname-"Xiaomifeng". Luo Cheng said that today’s young people have their own exclusive titles. In the next 90 minutes of live broadcast, he will lead the "Little Mifeng" to experience Fengdu’s cultural experience tour, recreational holiday tour and happy and passionate tour.
Only half an hour after the broadcast, the Fengdu live broadcast room attracted more than 50,000 people to watch, with more than 830,000 likes. The whole live broadcast was watched by more than 310,000 people, and the number of likes reached 1.785 million, which was enough to see the enthusiasm of the "Little Yufeng".
2 minutes
1000 tickets for 1 yuan were robbed.
Where is the first stop to travel to Fengdu? Many people’s answer must be the famous mountain scenic spot. In the live broadcast room, Fengdu Mountain Scenic Area also took the lead in making its debut.
Luo Cheng introduced that Fengdu Famous Mountain is the first batch of national-level scenic spots and the first batch of 4A-level scenic spots in China. It is famous all over the world for its unique culture and has become a window to show the mysterious oriental culture to the world.
Since it is a live broadcast with goods, Luo Cheng has also brought real discounts to the "Little Mifeng". The original price is 90 yuan/Zhang’s ticket to Fengdu Famous Mountain Scenic Area, and the live broadcast room only needs 20 yuan/Zhang.
What’s more exciting is that the live broadcast room has also opened a limited spike in tickets in 1 yuan. With McCullough’s "putting on the shelves", netizens started a crazy snapping mode. In just 2 minutes, 1,000 tickets for 1 yuan spike were all robbed.
It is not only the scenic spot tickets that have been robbed, but also the popular Fengdu cuisine "Spicy Chicken". After visiting famous mountains, spicy chicken is also called "yet we called and urged a thousand times before she started toward us". The original price of spicy chicken in 79 yuan/bag, as long as the price of the live room is 58 yuan/bag, all of them will be robbed by netizens in five minutes. Luo Cheng discussed with the manufacturer on the spot and temporarily added 6,000 items to meet the "hands-on desire" of netizens.
show one’s hand
The county magistrate went down to the kitchen to fry steak for netizens.
In the live broadcast room, Luo Cheng, the county magistrate, not only introduced the products to the "Xiaomifeng", but also put on an apron to show his talents and shared his experience in frying steak with you.
"Luo county magistrate, I’m Xiao Bai in the kitchen. Do you have any skills for frying steak?" The anchor who is not very good at cooking asked. Luo Cheng replied, "Don’t worry, just buy Hengdu beef."
Why is Hengdu beef so delicious? Luo Cheng introduced that beef is delicious, first of all, it depends on the variety of cattle. Hengdu beef cattle are young bulls of about 2 years old, such as Simmental and Angus. Feeding them with grain for 6-8 months will make the cows have better nutrition, richer protein and more uniform muscle fat. At the same time, during the slaughtering process, the acid was discharged at low temperature for 72 hours, so that lactic acid in the meat was naturally decomposed into water, carbon dioxide and alcohol, and adenosine triphosphate in the meat was decomposed into inosinic acid, which is chicken essence, so the taste was fresher.
McCullough explained, while dealing with the thawed steak. "I often fry steaks for my family at home, but I still have some experience." Luo Cheng said that the first step in frying steak at home is to soak up the water on the beef surface with kitchen paper after the steak is thawed and softened, and then sprinkle coarse salt and black pepper on both sides of the steak.
After "massaging" the steak with seasoning, McCullough poured olive oil into the frying pan. "My experience is that the oil temperature must be high enough before the steak is served, so that the moisture in the steak can be better locked." Luo Cheng said that after frying one side for one minute, you should first fry the sides of the steak and seal the edges, then fry the second side for about one minute. You should not fry it too hard, and finally use a little butter and rosemary before taking out the pot.
In the live broadcast room, Luo Cheng also brought the benefits of Hengdu Steak to netizens. The original price of 399 yuan/bag of Hengdu steak is 10-piece package, and the live room is only 149 yuan, and 12 packages of steak sauce, a pair of knives and forks, a steak frying pan and 2 pieces of 100 grams of whole-cut steak are also presented. It doesn’t matter if you don’t have time to snap it up. You can enjoy the special price of 149 yuan/bag within 15 days after the live broadcast.
Live room
Buy at half price
Fengdu Kangyang Resort Holiday Room
Furnace Chongqing’s summer is coming. Have you decided where to spend the summer? In the "double sun" live broadcast room of Fengdu, Luo Chenggong brought the coolness of Fengdu to netizens.
Chongqing summer vacation, Nantianhu tourist resort is one that has to be mentioned. In the live broadcast room, Luo became a netizen to send benefits: the original price was 5680 yuan/room/month for the Minghu Resort Hotel suite, and the live broadcast room was limited to 2 sets of 1888 yuan/room/month and 3 sets of 2888 yuan/room/month. At the same time, five sets of 3888 yuan/room/month discount will be provided within 15 days after the live broadcast. Due to the large discount and scarce quantity, holiday products are all seconds.
In addition to Nantianhu, Luo Cheng, the county magistrate, also introduced Xueyu Mountain, another rural summer resort in Fengdu, to netizens. "Many people on Xueyushan Mountain are citizens from the main city, and they have become Xinfengdu people." Luo Cheng sent an invitation to more netizens in the live broadcast, inviting everyone to go to Fengdu to be a "mountaineer".
In the live broadcast room, the original price of Xueyushan Kangyang Holiday Room is 2,500 yuan/person/month. During the live broadcast, the price is only 1,200 yuan/person/month, including not only accommodation, but also three meals a day.
Wenchuang is popular.
Ghost face painting and straw painting
"Double exposure" involves exposure to "cultural and creative products" as well as "cultural and creative products".
What kind of experience is it to draw a face on a wooden ladle? "This is a unique art born out of Fengdu folk culture." Luo Cheng said that the ghost face painting is similar to the face painting of Peking Opera and Sichuan Opera, and it was awarded as "one of the best folk arts in China" in 1994. Luo Cheng invited Lei Xiaobin, the non-genetic inheritor of "Ghost Town Painting", to the scene to show netizens the production process of ghost face painting. In addition, Fengdu straw painting, a municipal intangible cultural heritage in Chongqing, was also displayed on the spot.
In the studio, the original 360 yuan/piece ghost face painting only needs 220 yuan/piece, and the original 150 yuan/piece wheat straw sculpture painting only needs 45 yuan/piece.
Because the production is not easy, there are only five products for sale on the spot, and netizens have left messages saying that "the gourd painting seeks to increase the quantity" and "is there any straw painting? How can it be used every second?" If you also like Fengdu’s cultural and creative products, you may wish to go to the local area and talk with the craftsmen about the story behind Wenchuang.
Chongqing morning post Upstream Journalist Zhang Hanxiang
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