Live + community group buying the 2.0 era of Bingcheng "Head"

In 2022, Harbin community group buying showed explosive growth, and the "heads of state" also gradually grew stronger in the business war that could not see the smoke of gunpowder. Some of them withdrew from the store franchise group buying, some united community merchants online coupons offline drainage, and some opened group buying live broadcasts in the community –

With the rapid development of the group buying platform, as an important port in the group buying process of the entire community, the "heads" have experienced the survival of the fittest in just one and a half years. In order to not rely solely on one or two e-commerce platforms, the "heads" of the "winners" have constantly broken the old thinking, adapted to the new situation, and changed their business thinking.

"What I’m doing now is trying to convert user resources into commercial value for my use," said Wang Bingshuo, the "head of community group buying" in Songbei District, Harbin. In order to establish a firm foothold in the tide of community group buying and make it a "serious business" that can settle down, they keep exploring. Some of them operate online and cooperate with community business assistants offline, some start to rub the popularity of live broadcast, and some position themselves as a "community channel" that can organize everything…

Group buying and delivery ↑

According to Tianyancha data, there are currently more than 300 group buying enterprises in the country, most of which are located in the Pearl River Delta and Yangtze River Delta regions. Community group buying platforms include dozens of big brands all over the country such as Meituan Preferred and Duoduo Shopping, as well as local group buying platforms such as Jiubai Street and Dailuobo.

Light asset "head", redeem the supermarket franchise group buying

Songbei Evergrande Oasis Community Meituan "Leader" Wang Bingshuo rose from the lowest level of "Leader" to the highest level of five "Leader" in just one week. "At the beginning, there were many people in our community who were’Leaders’, but most of them didn’t make it. In the end, I and another’Leader ‘persisted." Wang Bingshuo said, "In the past year, my average daily order volume has been around two or three hundred orders, with a total of three user groups and a total customer volume of about 300 people."

Wang Bingshuo first ran a supermarket in the community, receiving and delivering goods in the supermarket every day, and then notifying the group members to pick up the goods. After operating for a period of time, Wang Bingshuo found that the group buying business came up, but the supermarket business came down. The reason is very simple, buying things online is cheaper than in brick and mortar stores, of course, I bought them online. After thinking about it, Wang Bingshuo decisively gave up the supermarket operation and specialized in community group buying.

Every afternoon, after receiving a call from the delivery staff, Wang Bingshuo will drive a pickup truck to the gate of the community to pick up the goods. "After receiving the goods, immediately notify the group members to pick them up. If some people are not at home or cannot pick them up temporarily, I usually deliver them to the door or keep them until the group members go home to pick them up," Wang Bingshuo said.

After getting rid of the burden of rent, Wang Bingshuo made it easier to start a business with light assets. "In order to retain the members of the group, I invested the saved rent in giving back to the customers." Wang Bingshuo said that the first idea was to send red envelopes in the group buying group, giving away drinks, eggs and other physical objects. This year, I adopted offline interaction and other methods to retain and expand customers, trying to extend the user’s business resources horizontally.

Integrate group buying resources from online to offline

E-vouchers are one of Mr. Wang’s methods. "As long as it is my customer, no matter how much he spends on things, as long as he repurchases a certain number of times, I will send him a 5 yuan or 10 yuan electronic voucher, and he can go to a designated merchant near the community to offset the cash use," Wang Bingshuo said.

Giveaways for group buying members ↑

Offline consumption coupons presented to group members ↑

Wang Bingshuo’s electronic vouchers are all negotiated by one of his stores near the community. "For example, I went to the Malatang shop at the entrance of the community and told the owner that I issued the electronic voucher, and the consumer showed the electronic voucher, which can directly offset the consumption amount." Wang Bingshuo said, "For every purchase, I am regularly responsible for verifying the cash back, which can not only attract money to the merchant, but also stimulate my members to spend online. Moreover, when my consumers go to the brick and mortar store to consume and show the electronic voucher, it is also very likely to bring me more new customers. This is a win-win situation, so offline merchants are basically very welcome. Malatang, burger shop, pharmacy, barbecue shop are all my cooperative merchants. At present, there are three or four merchants that I have cooperated with, and I don’t want to expand too many merchants. The main reason is that my customer base is not enough at present, so what I need to do now is to expand more customers. I want to let the merchants I cooperate with benefit, so that my customers can benefit. My role is to build this bridge of mutual benefit and win-win results, and to get the fees I win from it. "

"The reason for doing this is to better develop customer resources and use them for me. This will achieve cross-border drainage from online to offline." Wang Bingshuo said that this idea was developed by himself. Since 2022, about 200 members have taken e-coupons to the brick and mortar store to spend. Wang Bingshuo’s average monthly income is around 6,000 yuan, which is also in the top 10 among the "head of the group" in Songbei District. "Last year, more than 30,000 of what I earned was basically invested in the group members, and I didn’t leave anything behind. I don’t think about how much money I made in the present, but to make more money in the future," Wang Bingshuo said.

Group buying suddenly stopped, transitioning from community group to community group

On April 16, Harbin online community group buying stopped. According to incomplete statistics, only Meituan group buying one, there will be about two or three hundred community groups in the city to suspend business.

"Post-90s" Xiao Lu joined the army of "head of the group" as early as the rise of Meituan community group buying. Like most other "head of the group", Xiao Lu runs a supermarket in the Daoli Engineering Community. "I am familiar with the Internet and have mastered all kinds of winds. After a period of observation, I feel that traditional supermarkets must transform online compared with community group buying, so while running supermarkets, I also do community group buying of several brands." Xiao Lu said that in more than two years, the customer base is basically fixed at about 200 people.

"Running a group buying group is actually very sophisticated. Many people think that they just need to spend a little bit of time every day to receive the goods and notify the group members to pick them up. In fact, this is not the case," Xiao Lu said. "Whenever a group member comes to pick up the food, I will recommend them to join the community group I set up. In the group, I will send some special product information from time to time, and sometimes I will send some red envelopes to give back to the group members."

Because of the suspension of online group buying, Xiao Lu’s community group has become active. "Many members in the group always ask when the delivery will resume," Xiao Lu said. "They all ask me if I can organize everyone’s group buying some milk, bread, vegetables or something. I run a supermarket myself and know some suppliers, so I help you buy some daily necessities, and the price is also the lowest. During that time, there were about a dozen orders per day on average, which not only made it convenient for community residents, but also allowed me to accumulate my own customer resources. This makes me more optimistic about the model of community group buying. Regardless of whether there is platform support or not, as long as you do it with your heart, you can do it well."

From local group buying to "community live"

"The local farmers’ ****** eggs are 80 cents a piece, and the soybean oil is also freshly squeezed soybean oil. Consumers can eat things like this with confidence." Wang Shilin, general manager of Jiubai Street, a local group buying brand in Daqing, said that the main reason for being favored by local citizens is the high quality and low price. We entered the community group buying track in April 2019. "The original intention of the establishment is to give full play to the advantages of community group buying close to the people, while avoiding the drawbacks of numerous categories." Wang Shilin said that many large group buying platforms have many suppliers, and there are more products in the same category. In our words, there are many imitations, and fresh products are lost due to long-distance transportation, so the consumer experience is different, which quite affects the reputation of the platform. So we choose high-quality fresh fruits and ve***ables produced in Heilongjiang as products, focusing on cooperation with local farmers, local ve***able wholesale markets and general agents of various commodities, the cost is relatively low. With the Dongfeng of national community group buying e-commerce, it has become a local head community group buying platform serving 200,000 families.

Daqing Jiubai Street Pickup Point ↑

Jiubai Street delivery warehouse and logistics vehicle ↑

"Dear, we will kill in the live stream at 10:00 am, don’t miss it." Right now, community group buying has also rubbed the heat of live streaming and goods, and they have turned to short video platforms.

"If the community group buying is the 1.0 of group buying, then live + group buying is the 2.0 era of group buying upgrade." Harbin Douyin live streaming host "Sister Le" said that in the live stream, seckill is carried out by sharing the QR code to Moments, and linking to Moments will bring more intra-city traffic. After the traffic enters the community, it is re-promoted and diffused by sharing the live stream link. This private domain traffic dissemination matrix is very amazing, especially in small counties and other relatively concentrated areas. Because the relationship between people is closer, the communication effect based on trust will be better.

A while ago, Daqing Jiubai Street community opened a group buying live broadcast. In the nearly 5-hour live broadcast, 585,000 people entered the live broadcast room and placed an order of 61004 orders. A total of 35 tons of rice, 2 tons of beans, 14 tons of Russian flour, 6 tons of eggplant, 3 tons of grapes, 3.5 tons of soybean oil, 3 tons of Baijiu, and the total order amount is nearly 900,000 yuan. And such a special live broadcast will be carried out twice a month.

"This year is a bonus year for Douyin’s group buying live broadcast in the same city." Sister Le said that it’s not that the business is not easy to do now, but the method is useless. Drawing customers to buy group buying goods through live broadcast will bring double traffic and income. A few days ago, we did a group buying live broadcast for a pet store in Harbin, which directly brought 3 times the income to the store.

From the beginning of 2022, Harbin community group buying has clearly shown explosive growth. On the one hand, more people choose this contactless home delivery model, and on the other hand, the scale effect of community group buying has begun to appear. After the accumulation of last year, the popularity of community group buying of major brands has become more and more prosperous, the network has become more and more extensive, and the sales volume has increased. What is more gratifying is that the group members who have settled down also more recognize this model, and the repurchase rate is very high. "Due to the repeated epidemics across the country, consumers who cooperate with prevention and control measures at home have an increasing demand for online fresh purchasing, and various new methods and gameplay will be extended in the future," Wang Bingshuo said.

"If the’head of the group ‘wants to do well, he has to understand his own development direction and have his own plans." Wang Bingshuo said, "I have a bolder idea that has not been realized. When the number of merchants and customers has accumulated to a certain extent, customers can be converted into each other. If a customer sends Moments for three days in a row, then his neighbors and friends will basically know about my consumption channel. Consumers will compare. If he finds that my group is more favorable than other groups, then he is likely to jump directly from other groups to my group. At present, my customer resources are not very large. My goal is not to integrate the customer resources of a nearby community, but to integrate the customer resources of more nearby communities, and even the group buying customer base of the entire Songbei District." In order to realize this plan, Wang Bingshuo plans to use this year’s "head of delegation" income to attract more members. (Harbin Daily reporter, Wan Jia)

Jackie Chan’s "Zodiac 2" is officially approved, and Jaycee Chan is expected to move behind the scenes

"Zodiac" has won 880 million box office


    1905 movie network news On June 17, the State Administration of Press, Publication, Radio, Film and Television announced the national film script project information for late May, and Jackie Chan’s new film "Zodiac 2" was on the list. According to what Jackie Chan said before, Jaycee is expected to participate in the script creation of the film, and the film is also very likely to become Jaycee’s first job after taking drugs. It also paved the way for Jaycee to move behind the scenes. In addition, the plot of Wang Xiaoshuai’s latest literary film "Land" was also exposed for the first time. It is worth mentioning that after encountering Waterloo, director Wang Xiaoshuai once again directed a film that still seems to have no commercial prospects.

 

"Zodiac 2" project approved, Jaycee Chan is expected to start construction after taking drugs

 

    Jackie Chan’s self-written, self-directed and self-starred film has won a high box office of more than 800 million yuan. After three years, Jackie Chan’s big brother has made a comeback and re-created the sequel to "Zodiac". It is reported that the film will continue the story of the previous work, telling the story of JC (Jackie Chan) stealing secrets in the Eastern European base. Angry, General Vasily ordered that the secrets must be recovered and sent the "base 2 team" Maka and Chaba to find the story of JC.

 

    Although Jackie Chan is currently the only one in the screenwriter column of the film, Jackie Chan’s early brother revealed in an interview that he hoped to train Jaycee Jaycee as a director or other behind-the-scenes work, and Jaycee Jaycee also expressed his desire to participate in the script creation of "Zodiac 2". "Zodiac 2" is expected to be Jaycee Jaycee’s first job after drug use.

 

    It is unclear whether the cast will return to filming, but the new "Dragon Girl" will be the focus of attention. The only certainty is that singer Sun Nan will star in "Zodiac 2". Jackie Chan had earlier promised Sun Nan a role as a profiteer in "Zodiac 2".

Wang Xiaoshuai once criticized "Intruder" for being the focus of the industry

 

Wang Xiaoshuai directs the literary film "Land" again, and the market prospect is worrying

 

    In April this year, Wang Xiaoshuai’s "Interloper" suffered a setback, and only got 1.3% of the film volume on its first day. Wang Xiaoshuai published a letter to the audience on Weibo "in a fit of rage". He said sadly that "this may be the best era for commercial films, but it may also be the worst era for serious films." At the same time, he also urged the audience to "please support me!" But unfortunately, the "Interloper" still did not improve and continued to be at the bottom.

 

    Although it has gone through the dilemma of difficult to get a literary film, Wang Xiaoshuai still has to carry it to the end. His latest masterpiece "Land" has been officially approved and is still a literary film. "Land" tells the story of a village in Shaanxi Province where almost all the villagers go out to work, leaving only 60-year-old Chen Xigui and his wife to live together, farming and living a simple life. The prosperity of the big city makes the old couple helpless. They feel that their family is still good and the land is good. It seems that only when their feet are stepped on the cultivated land can they feel a solid story. From the plot summary, the movie "Land" still has no "appearance" of the film, which can’t help but sweat for Wang Xiaoshuai.

Interview with Hu Ge: Acting in "South Station" is a reset and restart, isolating yourself during filming

(Photo by Liang Xiaoliang) On May 20, French time, Hu Ge accepted an exclusive interview to talk about the new film "The Wild Goose Lake". The film was shortlisted for the main competition section of the 72nd Cannes Film Festival, with a score of 2.7 points in the field magazine. It tells the story of a car theft gang leader and an accompanying swimmer on the run, chasing freedom.

Talking about joining the film, Hu Ge said that "The Wild Goose Lake" is a movie he has always wanted to try, but did not have a good opportunity. In order to play the film well, he entered the group a month in advance to find a Wuhan dialect teacher to learn the dialect, and deliberately made his figure look thinner.

After the premiere screening, many commentators said that in Hu Ge’s character, they saw the "forbearance and morality" of the hero of the costume film. In this regard, Hu Ge also said, "Zenong is a person who is out of place in the rapidly changing era. Maybe life has no hope for him, but he also has inner persistence, which is this chivalrous."

In the film, Gui Lunmei plays the most against Hu Ge. When it comes to Xiaomei’s performance this time, Hu Ge also believes that she is very dedicated. "During that time, she had a cold and fever, and it was quite cold at night in Wuhan. After each shot, she was panting and pale. She kept gritting her teeth and insisting, and I especially admire her."

Received in 2017.South Station"Invitation, enter the group 1 month in advance to learn Wuhan dialect

How did you get involved in the movie "The Wild Goose Lake"?

Hu Ge: Three lives are lucky, just kidding. Indeed, I think it was a great honor for me. One day at the end of 2017, I suddenly received a phone call saying that Director Diao Yinan asked me to meet. I was quite excited at the time, because I had seen his "Fireworks by Day" before, including his other work "Night Train". In fact, this type of work is something I have always wanted to try, but I have been suffering from no good opportunities, so I went to see Director Diao with great anticipation that time. Then we met for the first time, and they both left a very good impression on each other.

But what I didn’t expect was that he wanted me to play such a role. Of course, my first feeling was, can I? It was this state of lack of confidence that lasted from the first time I saw him until the moment of finishing. The whole preparation process and the shooting process, to be honest, was quite torturous for me. But I also enjoyed it very much, because I also kept telling others that the whole process of this time was a process of clearing and restarting for me.

Most of my previous acting experience was in TV dramas, so this time as a lead actor, being able to be on the big screen is such a realistic subject, a character so far away from me. So from the method of creation and the way of performance, it is a new experience for me.

: This time you were speaking Wuhan dialect the whole time, right?

Hu Ge: Yes.

How long have you been studying?

Hu Ge: The Wuhan dialect is like this. Before I joined the group, the director recorded all my lines in Wuhan dialect and sent them to me. I taught myself first, and then entered the group a month in advance. After the crew found a local Wuhan dialect teacher for me, and then lived with me every day. In addition to correcting my lines, he also tried to communicate in Wuhan dialect in his daily life. It was to create a language environment for me.

Was the Wuhan dialect teacher with you throughout the production?

Hu Ge: Yes.

Is there such an exchange of Wuhan dialect every day?

Hu Ge: Yes. This process is also quite painful for me.

Why is it painful?

Hu Ge: The lines should be passable, but when I wanted to chat with my Wuhan dialect classmates and friends during this period, I was often laughed at by them.

Don’t worry about whether the image is contrasting, the character is conveying a chivalrous spirit

In the film, your style is very different from the past. You often roll in muddy water and get shot. Do you have any image worries before shooting?

Hu Ge: Not at all. In fact, I see my identity very clearly. Sometimes I may be a so-called star, and sometimes I am an actor. I feel that when I am an actor, the role is the biggest, and all my images on the screen are for the role. As long as it can help the audience build a sense of belief in this role, I am willing to try anything.

There is a scene where you wrap your topless body in gauze, and your muscle lines are looming. Did you deliberately exercise this time?

Hu Ge: I exercise every day, but I don’t exercise to build muscles, and that’s what the director communicated to me at the time. He didn’t want me to be strong. In fact, he wanted my whole body to be able to make the audience feel particularly thin on the video, and then feel tired and unhealthy. So during that time, my exercise was mainly aerobic, and then I also controlled my diet.

After the premiere, there were comments saying that you saw the forbearance and chivalry of the ancient heroes in you. What do you think of the role of Zenong?

Hu Ge: In fact, this is also what the director wants to express. You will find that in the image processing of our entire film, it is intertwined with reality and fantasy. Nazenong, he is actually a very marginal bottom-level character, he is out of tune with this rapidly changing era. Maybe life has no so-called hope for him, but he also has inner persistence, and what he insists on is the chivalry and morality you just mentioned.

Is this morality always firm during your performance?

Hu Ge: Of course, even after Liu Aiai betrayed him, he still chose to pin his last hope on her.

Why is that? What do you think of his relationship with Liu Aiai?

Hu Ge: Two reasons, the first reason, objectively speaking, there was no other person besides her. And at that time, the search area was getting smaller and smaller, and he had no time or possibility to find another person, so that was his only hope. The second reason, you betrayed me once, and I still believe in you.

I always felt a little uneasy during the shooting, and Diao Yinan let herself into the film noir

You just said that during filming, there was always a sense of uncertainty.

Hu Ge: Yes.

Is this your personal feeling or the direction the director has set for you?

Hu Ge: The director has helped me a lot. I often use an analogy. I say that the director’s guidance on the actors’ performances is like performing surgery with magnifying glass. Of course, I think this is also the difference between movie performances and TV shows, because after the screen is enlarged, all the details are required to be very accurate. Maybe I was used to performing in TV shows before, and there are some things I will ignore or ignore. This time it is equivalent to re-learning.

What are the benefits of working with Diao Yinan?

Hu Ge: I think I have gained a lot, including this visit to Cannes. I have always felt that it was Director Diao who really led me into the palace of film art. In fact, in our film, you can see all the elements of film noir. But at the same time, you will find that film noir can also be so poetic. This is what I admire the most about Director Diao.

Will he also provide a poetic guide to your performance?

Hu Ge: Director Diao Yinan’s biggest requirement for the role of Zhou Zenong is restraint and forbearance. He doesn’t want to be exaggerated on camera or in the image. All his emotions and emotions are kept in a very inadvertent state of awareness, so he has high requirements for my performance, which is a big challenge.

Infected by Guilun Magnesium’s dedicated attitude, interpreting the surreal elements in the film

: You have played the most opposite games with Gui Lunmei in the film. How does it feel to work with Xiaomei?

Hu Ge: The biggest feeling she gave me was dedication. There was a scene filmed on the court, where I chased her on a motorcycle.

I ran down the bridge on my motorcycle, and then I chased her all the way. During that time, she had a cold and fever, and it was quite cold at night in Wuhan. Every time I finished filming, because the camera finally turned under the bridge, no one could see her, only I could see her. Every time she was out of breath and pale, I felt that she was dying, so I kept persuading her. I said that if she was uncomfortable, we could stop for a while. Let’s finish work today and shoot tomorrow. But she felt that because the arrangement of the whole scene, including the cooperation of all departments, was very difficult. If she came back the next day, it would be serious to the shooting progress. She kept gritting her teeth and insisting. I especially admire her.

Besides filming, what topics do you talk about in private?

Hu Ge: In fact, throughout the filming process, I kept my distance from all the actors.

: Everyone?

Hu Ge: Yes, because I consciously want to isolate myself, this feeling will be more in line with the state of the characters. I didn’t integrate into the crew as quickly as I used to, and then become good friends with everyone.

: There are some surreal magical elements in the film. What do you think of the director’s handling?

Hu Ge: You will find that in our play, you can find a lot of relationships between the characters and the environment. Sometimes you will find that the distance between the characters and the environment is very long, and sometimes you will find that the characters are integrated into the environment, and these are often absurd, dramatic, and dreamy scenes. But in real scenes, there is often a sense of distance. I think this should be the expression of the director in the video as I understand it.

Can you explain a specific scene? For example, you have a scene where you are constantly entering various scenarios in the newspaper, and finally fantasizing about shooting at an airplane.

Hu Ge: In fact, the director did not tell me the intention he wanted to express in this scene, but my understanding at the time was that Zhou Zenong was in a very weak state at this time. At that moment, the director’s request to me was to perform a somewhat confused state of mind. As a trapped criminal, he had nowhere to go at that moment. In a small room in a dilapidated weather station, the walls were covered with various newspapers, and then you would find that every message could represent the characteristics of an era, but for Zhou Zenong, he couldn’t fit in anywhere.

After watching the premiere, how would you rate your performance?

Hu Ge: I can only say that I have completed the task, but there is still room for improvement.

This article is an exclusive manuscript. It is prohibited to reprint it in any form without authorization, otherwise legal responsibility will be pursued.

Huawei Xu Qinsong: Be practical in making products, and the online proportion will increase next year

    On May 13, Beijing time, Huawei teamed up with China Mobile to officially launch Huawei’s new generation of flagship –Huawei Ascend P7This model performs very well in terms of appearance, workmanship, and internal performance. It can be said to be a product that pursues the ultimate from the inside out.

Huawei Xu Qinsong: Be practical in making products, and the online proportion will increase next year
Xu Qinsong, Vice President of Huawei Consumer Business

    After the press conference, Zhongguancun Onlinecell phoneThe Communications Division was very pleased to interview Xu Qinsong, Vice President of Huawei’s Consumer Business. Mr. Xu is currently in charge of the Consumer Business Sales and Marketing Department at Huawei. Previously, he was mainly responsible for sales in Europe and other overseas regions.

    In fact, this time the author still comes with a relatively clear question, because some personnel changes in Huawei’s e-commerce department have made the author concerned about HuaweiAscend P7I am very interested in the product strategy of online channels or e-commerce channels. In this regard, Mr. Xu said that Huawei is a Huawei flagship product, which will be very different from the independent Honor brand in e-commerce, so this should be made clear first. In addition, Mr. Xu said that Huawei will increase the proportion of online sales in the future. It is expected that the share of online sales in the European market will increase to 20%, and the share of online sales in the domestic market will increase to 12%. It is worth mentioning that the Huawei mobile versionAscend P7That is, the first sale is made in JD.com Mall.

Huawei Xu Qinsong: Be practical in making products, and the online proportion will increase next year
Mr. Xu said there were surprises in the third quarter

    In addition, the author also targets HuaweiAscend P7The pricing strategy has raised questions. After all, the price of the Ascend P6 is 2688 yuan, while the machine has increased by 200 yuan. Mr. Xu said HuaweiAscend P7The domestic price is significantly lower than the domestic market, which is an indisputable fact, and Huawei believes that pricing is not just a comparison of hardware specifications. In addition, in terms of product experience, design, and workmanship, Huawei does not plan to learn blindly. Huawei needs to make products and survive in a down-to-earth manner, so that after a decade, everything will come naturally.

    It is worth mentioning that Mr. Xu also revealed that Huawei will launch a mobile phone that is of interest to Arsenal fans in the third quarter of this year. There is no doubt that this will definitely be a mobile phone produced in cooperation with the Arsenal club. Since Huawei’s development in the European market in recent years and Huawei’s previous sponsorship of Arsenal have made them have a better relationship, it is reasonable to launch such a model, but the product specifications and other information cannot be disclosed, even so this can make Arsenal fans excited for a while.


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On May 13, Beijing time, Huawei teamed up with China Mobile to officially launch Huawei’s new generation of flagship – Huawei Ascend P7 – at the Beijing International Trade Hotel. This model performs very well in terms of appearance design, workmanship and internal performance. It can be said that it is a product that pursues the ultimate from the inside out. After the press conference, Xu Qinsong, vice president of Huawei’s consumer business, Zhongguancun…

Hu Ge in the same frame! The film was sent to Liangtai and Tuya Taifeng to attend the event together after their marriage


1905 movie network news On June 17, local time, Milan, Italy, Milan Men’s Wear Week 2025 spring and summer, the couple appeared at the Giorgio Armani show in the same frame, which was also the first time the couple publicly faced the media after they officially announced their marriage and children last year.Giorgio Armani’s official Weibo account also posted a photo of the couple with a Chinese actor, causing heated discussions among netizens.



On the same day, Pianji Ryota was wearing a brown khaki POLO casual dress with a light gray knitted thin shirt. Compared with the more styled Ryota, Tsuchiya Taifeng is a black and white color scheme dress, with a V-shaped low-necked design that is sexy, and with exaggerated earrings, it is modern and fashionable. The two who have been upgraded have also faded from their childishness, showing a mature parental posture.


On January 1, 2023, Tsuchiya Taifeng announced that she would marry and be pregnant with Kataji Ryota. According to reports, the two have been secretly dating for five years since co-starring. On August 16, 2023, according to Japanese media, Tsuchiya Taifeng gave birth to her first child safely, and officially upgraded with Kataji Ryota as parents. On August 29, 2023, Tsuchiya Taifeng and Kataji Ryota posted on their personal SNS to announce the birth of their first child. At the same time, it was Kataji Ryota’s 29th birthday.


Hong Jinbao and Liang Jiahui were guests, and Lin Zhiling appeared at the Golden Horse Awards

 


Lin Chiling


"October Siege" Leung Ka Fai


Samuel Hung

     The awards ceremony on November 20 has entered the countdown stage, and the executive committee announced the last wave of award winners on the 17th. "Ip Man 2" and "Detectives Di Renjie" were both shortlisted for "Best Action Design" by "Big Brother" Hong Jinbao, and the long-lost Golden Horse Actor Leung Ka Hui were invited to present the awards. Lin Zhiling, who has attracted much attention, finally took a leave of absence from the crew and successfully attended the Golden Horse event. Taiwan’s potential actresses including Li Kangyi, An Yixuan, Xie Xinying, Chen Yanxi and others will serve as the introducers of the best film, marking a beautiful end to the awards ceremony.

    Hong Jinbao, who has long missed the Golden Horse Awards ceremony because of his filmmaking, has been shortlisted for two films at the same time this year. Can he win with the tiger-like "Ip Man 2" or the dazzling and brilliant "Detective Dee Renjie"? The ceremony will be announced on the same day. Hong Jinbao started working as an action director very early, and is best at neat and powerful martial arts moves with a little humor, which makes him not only occupy a unique position in Chinese movies, but also attracts Hollywood to find him for filming. This year, he specially set aside a schedule for the annual Golden Horse Awards event. In addition to paying tribute to this year’s theme – "Action", he can be called the most "weighty" awards guest this year.

    A few days ago, Chen Wenqian said on the program that "he only likes Liang Jiahui and doesn’t like Weizai", which created a lot of news topics. It can be seen that Liang Jiahui, who has been a high-quality and good man for many years, still has a place in the new generation of handsome guys. His excellent acting skills can be said to be a regular finalist for the Golden Horse Awards. Wang Xueqi, who filmed "October Siege" with him, once said that Liang Jiahui took great care of everyone on the set, and would cook chicken soup for everyone to drink from time to time, and took care of him even more.

    Sister Zhiling has performed well in movies in recent years, and many big directors have designated to cooperate with her. The brave breakthrough starring her has made everyone see her determination and strength. After the 10/1 shortlist was announced, Sister Zhiling was the first on the list of inquiries. Not only did the audience look forward to her, but the media also frequently paid attention to her movements. The public relations and jewelry industry of various clothing brands led the way, just waiting for Lin Zhiling to nod and agree to attend the award ceremony. Presumably, the starry sky will shine on the day of the ceremony, and it will be very beautiful.

    The best film introducer design that appeared for the first time last year will be held by a number of potential Taiwanese actresses including Li Kangyi, An Yixuan, Xie Xinying, Chen Yanxi and others this year. In addition to paying tribute to the shortlisted films, it also symbolizes the continuous inheritance of the film’s vitality, and can also bring a slightly relaxed atmosphere to the tense unveiling moment.

Geely Auto was accused of plagiarism behind the "great pressure"

"Investor Network" Ge Fanmei

On March 9, Geely Automobile (0175.HK) announced that the company has submitted an application to the Stock Exchange for the addition of RMB counters, in order to support the new Hong Kong dollar-RMB dual-counter model plan launched by the Stock Exchange. This means that Geely Automobile is expected to become the first batch of Hong Kong-listed companies to join the dual-counter model.

The announcement said Geely believed the dual-counter arrangement could provide investors with new trading currency options and potentially more liquidity. The HKD-RMB dual-counter model also allows bookmakers to provide liquidity to their RMB counters and narrow the price differential between their HKD and RMB counters.

In the capital markets, Geely Automobile’s "RMB Hong Kong stock" is about to be realized. In terms of business, the company has made a bad start this year. In late February, the company launched a new energy sub-brand "Geely Galaxy", and soon fell into the "plagiarism door".

For Geely Automobile, an old car company with a 25-year history of car manufacturing, in addition to the plagiarism scandal, its continued decline in performance and loneliness in the new energy field may be more embarrassing. Now, Geely Automobile has high hopes for "Geely Galaxy", can it help it achieve corner overtaking in the field of new energy vehicles?

Trapped in the "plagiarism door"

On February 23, Geely Automobile launched a new mid-to-high-end new energy series – "Geely Galaxy", and released the prototype of Geely Galaxy "Galaxy Light".

According to reports, the "Geely Galaxy" series will launch seven new models within two years, of which the Galaxy intelligent electric hybrid L series will launch four products, the first electric hybrid SUV Galaxy L7 and the first electric hybrid car Galaxy L6 will be delivered in the second and third quarters of this year respectively; Galaxy intelligent pure electric E series will launch three products, of which the first pure electric product E8 will be delivered in the fourth quarter of this year.

However, less than a week later, "Geely Galaxy" ushered in plagiarism doubts. On February 28, a lawyer’s letter sent by Chongqing Baijun Law Firm, the law firm entrusted by Changan Automobile, pointed out that the prototype of Geely Galaxy’s "Galaxy Light" has a lot of similarities with Changan Automobile’s concept car and mass-produced models. It is suspected that a large number of copies of the appearance of Changan Automobile’s released models have seriously infringed the relevant intellectual property rights of Changan Automobile.

According to the comparison chart circulated on the Internet, the outside world pointed out that the original model of Geely Galaxy and Changan Automobile Deep Blue SL03, UNI-V and other models have similarities in the front face, headlights and tail shape. According to the data, the Deep Blue SL03 was launched in July 2022, priced between 17-200,000 yuan, providing pure electric version, extended range version and hydrogen electric version. As of the end of February this year, the cumulative delivery volume reached 37,328 vehicles.

(Image source: Sina Weibo)

In response to the plagiarism rumors, Geely Automobile directly denounced the above-mentioned lawyer’s letter as "seriously untrue and groundless, misleading the public, and causing serious damage to our brand and goodwill." According to a statement released by Geely Automobile on February 28, Geely Galaxy Light is an original design of Geely, and there is no plagiarism and infringement of others’ intellectual property rights.

(Image source: Geely Automobile official Weibo)

It is worth mentioning that Chen Zheng, vice president of design of Geely Automobile Group, joined Geely in March 2022 after working for Changan Automobile for 20 years and served as the global design director of Changan Automobile Group.

However, Geely Automobile has already applied for the Galaxy series trademark. Qichacha shows that Geely Automobile applied for the registration of the "Galaxy Light" trademark on March 2, which is internationally classified as a means of transportation, and the current trademark status is "under registration application". Previously, Geely has also applied for "Geely Galaxy", "Jizhi Galaxy", "Haoqing Galaxy" and other Galaxy series trademarks.

(Source: Qichacha)

New energy vehicle "underachiever"?

Lin Jie, vice president of Geely Automobile Group, once said that the sales goal of each product of the Galaxy series is to become the top three in the market segment, and the joint geometry brand will cover 65% of the future new energy vehicle market.

In fact, Geely Automobile has already made big claims about its new energy layout, but the reality is not as good as it wants. As early as November 2015, Geely Automobile announced the implementation of a five-year development strategy called "Blue Geely Action", with the goal of "reaching 90% of new energy vehicle sales by 2020."

However, by 2020, Geely Automobile’s annual sales of new energy vehicles 68,000, down 39.7% year-on-year, accounting for only 5.2%. In 2021, Geely Automobile’s new energy vehicles were delivered 61,000, down 10% year-on-year, and still failed to achieve the new energy sales target. Geely Automobile, which is brave in the fuel vehicle market competition, has frequently lost in the new energy battlefield.

In fact, from the perspective of peer companies, it is not difficult to find that Geely Automobile’s layout in new energy vehicles is relatively late. When NIO, Li Auto, and XPeng Motors were launched in the United States in September 2018, July 2020, and August 2020 after four, five, and six years of establishment respectively, Geely Automobile really began to make big moves in the field of new energy vehicles.

Geely Automobile established Geometry Automobile in April 2019, positioning it as a new brand of mid-to-high-end pure electric vehicles, but the development of Geometry Automobile was not smooth in the first two years. Data show that in 2019 and 2020, the annual sales of Geometry Automobile remained at about 10,000 vehicles. In order to occupy a place in the field of new energy vehicles, Geely Automobile and its parent company established the new energy brand of Extreme Krypton Automobile in March 2021.

Entering 2022, the new energy vehicles under Geely Automobile began to exert force. According to Geely Automobile data, the cumulative sales of pure electric vehicles under Geely Automobile in 2022 were 262,000, an increase of 328% year-on-year, and 66,000 plug-in hybrid vehicles, an increase of 219% year-on-year. Although it is far higher than the industry’s 90% year-on-year growth rate, it is still unable to compare with the giants Tesla and BYD in scale. In 2022, BYD’s cumulative sales were 1.8635 million, an increase of 208.64% year-on-year. Among them, the sales of pure electric vehicles exceeded 910,000; while Tesla’s annual sales were 1.31 million, and about 440,000 in China.

As a traditional automaker with independent core technologies, Geely Automobile has followed in the footsteps of BYD’s transformation from traditional automakers to new energy vehicles.

Data show that BYD’s annual sales in 2018 were 520,000, only one-third of Geely Automobile’s total sales, but BYD’s new energy vehicle sales accounted for 47.5% at this time. Since March 2022, BYD has stopped the production of fuel vehicles, becoming the first car company in the world to officially announce the suspension of fuel vehicles. Until February this year, Geely Automobile’s new energy vehicles accounted for 21.4%, and fuel vehicles are still the company’s main sales force.

In January 2023, BYD sold 151,341 units, an increase of 62.44% year-on-year. During the same period, while BYD’s sales were growing, Geely Automobile’s sales fell sharply, achieving sales of 103,452 units, a decrease of about 29% year-on-year. Regarding the decline in sales, Geely Automobile explained that it was "mainly affected by the early Spring Festival holiday."

The performance is "under great pressure"

In 2022, Geely Automobile’s total sales volume was 1.43 million, an increase of about 8% year-on-year. Among them, the cumulative sales volume of new energy throughout the year was 328,727, and new energy accounted for about 23%.

In fact, compared with Geely Automobile’s previous sales target of 1.53 million vehicles in 2022, the company has not met the target. This is already the fifth consecutive year that Geely Automobile has not met the sales target. However, for 2023, Geely Automobile sets the sales target at 1.65 million vehicles, of which the sales target of new energy vehicles is more than 100% higher than the total sales achieved in 2022.

The continuous improvement of sales targets may be to ensure the full implementation of the "Smart Geely 2025" strategy. The strategy was proposed by Geely Automobile in 2021 and announced that the total sales target of 2025 cars is 3.65 million, of which 650,000 are Krypton cars and 3 million are Geely cars.

Extreme Krypton, a well-known new energy vehicle brand under Geely Automobile, sold only 71,900 vehicles in 2022. Since its establishment in March 2021, Extreme Krypton’s capital movements have been frequent. When the Pre-A round of strategic financing was completed in August 2021, the post-money valuation was about 9 billion US dollars, and the recent completion of 750 million US dollars financing, the post-money valuation was 13 billion US dollars, about 89.80 billion yuan; Geely Automobile is planning to spin off Extreme Krypton. Compared with the new car-making forces NIO, Xiaopeng, Ideal, and Zero Run, which have sold more than 100,000 cars in 2022, as of March 10, the valuation of the corresponding four companies is 102.40 billion yuan, 59.80 billion yuan, 154.90 billion yuan, 27 billion yuan; It is not difficult to see that the valuation of polar krypton is higher.

For new car manufacturers, profitability is still a problem. Extreme Krypton Auto’s net losses in 2021 and the first half of 2022 reached 1.01 billion yuan and 759 million yuan respectively. In just one and a half years, Extreme Krypton has lost up to 1.769 billion yuan.

Geely Automobile’s continued losses and huge demand for capital may also put pressure on Geely Automobile. Geely Automobile disclosed that in the first half of 2022, Geely Automobile’s gross profit margin fell by 2.6 percentage points year-on-year to 14.6%, and the sharp decline in net profit was mainly due to the negative impact of the increase in raw material costs and the increase in the proportion of new energy vehicles.

In recent years, Geely Automobile’s net profit decline has become a trend. Wind data shows that from 2019 to 2021, the company’s net profit was 8.19 billion yuan, 5.534 billion yuan and 4.847 billion yuan, respectively, down 34.76%, 32.43% and 12.4% year-on-year; in the first half of 2022, Geely Automobile’s net profit further decreased by 34.81% year-on-year, to 1.552 billion yuan.

In terms of profitability, Geely Automobile’s gross profit margin in 2018 fell from 20.2% to 14.6% in the first half of 2022, but the expense ratio rose from 7.8% in 2018 to 13.7% in the first half of 2022, and the expense ratio continued to rise. In comparison, BYD’s gross profit margin in the first half of 2022 was 13.51% and the expense ratio was 8.58%. During the same period, Geely Automobile’s gross profit margin was slightly higher than BYD, but the expense ratio was much higher than BYD.

At the same time, Geely Automobile’s inventory is high. As of the end of June 2022, Geely Automobile’s inventory was 7.567 billion yuan, a significant increase from 5.522 billion yuan at the end of 2021. In the inventory, the inventory of manufactured goods increased sharply from 2.94 billion yuan at the end of 2021 to 4.063 billion yuan at the end of June 2022. How to remove inventory also tests Geely Automobile’s management ability. (Produced by Thinking Finance) ■

Google Maps will launch a special edition for China, navigation jump Autonavi map Google Maps will launch a special edition for China, navigation jump Autonavi map

  [PConline InformationOn January 16, it was reported that after an eight-year absence, Google, a subsidiary of Alphabet, will restart its map service business in China.

   

  The company has built a special version of its Google Maps website for China, launching a mapping app for iPhone users in China.

  However, users who try to use the navigation function in the special edition of Google Maps China will be automatically redirected to the Autonavi Maps app. Autonavi Maps is owned by Alibaba.

  Previously, Google participated in an investment in Chushou, a Chinese live-streaming mobile gaming platform, earlier this month, and the company is looking to enter the Chinese market.

  The company pulled most of its services out of China in 2010 after refusing to accept regulators’ oversight of what its search engine searches for, and since then Google’s mapping business has lost market share in the Chinese market.

 

Fan Bingbing "kicked away" Yang Mi fell in love with Feng Shaofeng, Huo Siyan made a deep V appearance


Group photo of the main creator of "Second Exposure"


"Fan Ye" is getting more and more stylish


Huo Siyan deep V debut

  Movie Network News(Photo/Yang Nan, Text/Zhang Wei) On October 9, Fan Bingbing and director Li Yu’s third collaboration on the new film "Second Exposure" held a press conference in Beijing. In addition to these two golden partners, Feng Shaofeng, Huo Siyan, and Kong Wei were also present to help out. Fan Bingbing praised Feng Shaofeng for being very attractive and a public enemy of men, but Feng Shaofeng was a little nervous when he first met Fan Ye, claiming that he "couldn’t let go" when filming emotional dramas.


"Public Enemy of Men" Feng Shaofeng


Feng Shaofeng, Fan Bingbing


Look, there are our real-world friends over there

Feng Shaofeng exposed Fan Ye’s power on the set, and he was nervous about filming emotional scenes

  Feng Shaofeng, who quickly became popular because of a travel drama "Palace", has already taken on a lot of movies, and his partner’s actress is not just Yang Mi. In the role of Overlord Xiang Yu, he plays with Liu Yifei, and when Feng Shaofeng sees Fan Bingbing, who has a strong aura, he is still taken aback. "I didn’t understand before, why should such a flowery girl be called Fan Ye? Later, when filming a scene, there was a crack in the middle of the reflector. If you don’t split it, you will wear it. Bingbing went up and’wow ‘and split it in half with her hands." Fan Bingbing explained that she was catching up at the time, and other methods were too troublesome, so she did it herself.

  Talking about the impression just met, Feng Shaofeng said that he was very nervous, "At the beginning, I was not familiar with Bingbing, and the audition was an emotional play, so I couldn’t let it go. Fortunately, Bingbing kept chatting with me and brought me into the play, and now we have a tacit understanding." And Fan Bingbing praised Feng Shaofeng as "the enemy of men", "he is a very considerate boy, and he will think of everyone in the crew."



Huo Siyan


Sexy Kong Wei


Feng Shaofeng tells the interesting story of "Fan Ye" on the set


The creators had a great conversation

Huo Siyan was drunk at the scene and "competed" with Feng Shaofeng in Fan Bingbing’s play

  Fan Bingbing and Li Yu collaborated on the previous film, which made Fan Ye take the title of after-the-film actress at the Tokyo International Film Festival. This time, Fan Bingbing said that she is no longer looking forward to the award, and she hopes that Feng Shaofeng can become the best actor with this film. Regarding "Double Exposure", Fan Bingbing said that the script is simply tailor-made for himself. "This is a role I have never played, and a Chinese film has never appeared. It is a very good thing to be able to play such a role as a Chinese actress. After reading the script at three in the morning, my back was sweaty, and I felt that everything this character said and did was describing myself."

  The title of "Double Exposure" is only tentative. The film has been publicly solicited before, and there are several candidate names. Fan Bingbing chose "Danfeng Eye", but unfortunately it was not selected, and he was still a little unwilling. The film tells the story of a childhood sweetheart but distant lovers by declassifying two suspicious murders. On that day, the creators refused to reveal too much about the plot. Huo Siyan said that she and Fan Bingbing played girlfriends, but they were also enemies and friends. Both had complex emotional entanglements with Feng Shaofeng. The film’s producer, Fang Li, also made a cameo appearance, having an affair with Kong Wei in the play. In addition, Chen Chong and Yao Anlian also joined the film.


Fan Bingbing: I seem to have seen "Bajie"


I will answer this question


Director Li Yu

  Fan Bingbing also revealed that Huo Siyan was drunk because of filming, "She drank too much that day, and she didn’t get up for three hours. If she wanted to start filming, she said she would give me a minute, and then she didn’t get up for an hour. In fact, we drank her, and I kept telling her to drink another sip, and she was really drunk." Huo Siyan was wearing a dark V dress and hat that day, which was very eye-catching.

Next page More wonderful pictures

Douyin Ele.me takeaway new scene cooperation first in the country Nanjing: Nanjing people first experience "see and click"

  Nanjing people have become the "number one" in the country again this time: a few days ago, the takeaway scene innovation jointly launched by Douyin and Ele.me was the first to be launched in Nanjing. Through the new "see-click-reach" service jointly created by the two parties, Nanjing has since become the first city in the country to be able to watch videos and place orders for takeaway. From now on, Nanjing citizens can experience a new takeaway experience of "see-click-reach" through activities such as the "takeaway festival" held by the two platforms.

  Litchi News reporter learned that there are more than 50 brands participating in the first batch of innovation pilots, covering more than 2,000 stores: these include not only the little chef, Nanjing big-name stall, Lion King’s Mansion, agarwood duck and other Jianghuai characteristic brands, but also the national brands of major categories such as Xi Jie fried skewers and Yuan Jiyun dumplings. In addition, more than 1,000 small and medium-sized merchants in Nanjing are also among the first batch of online stores. Most of the merchants have recently made preparations for first-line stores and operation backstage, looking forward to jointly bringing different surprises to Nanjing consumers.

  Founded in Nanjing and deeply loved by local consumers, Little Chef is the first brand to successfully run the new link of "see and click" in this round of launch. In Nanjing, Little Chef has 40 stores, basically covering the whole city. For online takeaway users, it can also meet the needs of the whole city of 3-5 kilometers delivery. At present, all Nanjing stores of Little Chef can place orders through the Ele.me Mini Program on Douyin. In addition, consumers can directly click on the components in the video to place an order during the process of watching the content of Little Chef Douyin.

  "We have been operating in depth on Douyin and Ele.me platforms. We currently have nearly 500,000 fans. Ele.me is our in-depth cooperation takeaway platform. The combination of the two must be a strong alliance." Li Hongxia, vice president of Little Chef Group, said that for the launch of this new scenario service, Little Chef hopes to solve the problem of selling single items on the content platform, delivering to home and private domain retention. In addition, in special periods, Little Chef can also reach customers in a faster and more effective way and provide corresponding supporting services.

(The little chef has launched a variety of signature product packages in the new scene this time)

  Dahui Group, which was also born in Nanjing and has been established for 30 years, also participated in this innovation pilot with its three well-known brands – Nanjing Dabaidang, Lion King’s Mansion and Agarwood Duck. From Agarwood Duck, which has obtained national patents, to Nanjing Dabaidang, which focuses on local flavors in Nanjing, to Lion King’s Mansion, which is a classic Huaiyang dish, these three brands can meet the different needs of Nanjing consumers in terms of store deployment, supply, quality and service.

  "I believe this kind of cooperation will definitely provide more convenience and speed for consumers to eat at home." Xing Guangting, head of takeaway at Dahui Group, said that catering, as a traditional enterprise, has been paying attention to digital transformation in recent years. The rise of short video marketing has brought new opportunities and challenges to the catering industry. Dahui Group is very willing to try the combination of short video and takeaway to provide consumers with a new takeaway method of "instant delivery".

  In the launch process, Dahui Group took out the best-selling takeaway products of various brands, including nearly 10,000 copies of the daily signature dishes, the well-received one-person meal package, and the two-person package selected for the "takeaway festival" activities of the two platforms. At the same time, 1,500 fan gifts were specially prepared for distribution in the live stream.

(Nanjing Dabai Stall, a subsidiary of Dahui Group, focuses on Nanjing local flavors)

  "We believe that this new scenario will bring about subversive consumer innovation." Wang Kuan, founder and chairperson of Xijie Fried String, revealed that the brand has been looking forward to this new scenario cooperation for a long time. As early as August this year, when it saw the official announcement of the cooperation between the two platforms, Ele.me and Douyin, it was immediately forwarded to the company for relevant follow-up and preparation. Now the first stop of the cooperation has landed in Nanjing, which can be described as "the right time and the right place" for Xijie Fried String.

  Wang Kuan believes that in terms of the category characteristics of Sister Xi’s fried skewers, it is very compatible with the "content + takeaway" scene: consumers can see with their own eyes how the store juices and makes tofu, and hear the sizzling sound of fried skewers… These pictures are more intuitive, more attractive and infectious to consumers. When the link between planting grass and takeaway is connected, the advantages of brand products will become more prominent.

  The launch of this new scene coincides with the winter solar term and the World Cup. In order to better enhance the takeaway experience of consumers, Xijie Fried Skewers has recently developed a variety of dipping sauce products, which taste almost the same as those freshly baked in the store. In addition, for the World Cup, Xijie Fried Skewers has also developed more new flavors of fried chicken products such as garlic fried chicken and a variety of drinks, and will launch more live welfare activities during the season.

(Sister Xi’s fried skewers have specially developed a variety of dipping sauce products to enhance the taste and experience of takeaway)

  Yuan Jiyun Dumpling, a leading chain brand of dumplings in the country, is also one of the first batch of specially invited brands to participate this time. Although it is not a local brand, Yuan Jiyun Dumpling attaches great importance to the East China market and regards it as the core strategic expansion area of the brand in the next two to three years. As of now, Yuan Jiyun Dumpling has landed in 59 stores in Nanjing, and the number of stores participating in the new scene has also reached 46, which can basically achieve consumer coverage in all core areas of Nanjing.

  "We are looking forward to this cooperation to open up new consumption scenarios, bring new business possibilities, and allow our consumers to have a more innovative and smoother consumption experience." Zheng Boqi, deputy general manager of Yuan Ji Yun Dumplings and general head of mid-platform strategy, said that because consumers in the East China market have obvious preferences for Internet celebrity eating methods and new flavors compared with other regions, the products launched this time not only include classic flavors that sell well in various places such as fresh shrimp and crab seed wonton, but also new dumplings with newly developed ingredients including winter bamboo shoots and crab roe. It is expected that they will be launched in the new scene in the near future.

(Yuan Jiyun found that consumers in East China especially like to try new products and flavors)

  Regarding why the first stop of the cooperation between Douyin and Ele.me chose Nanjing, Litchi News reporters learned from the two platforms that in the early stage of the cooperation, local brands in Jiangsu were very willing to try to sign up; at the same time, Nanjing consumers’ local catering consumption potential is also very strong; in addition, Ele.me’s logistics team and logistics capabilities in Nanjing are also very mature. Under various factors, Nanjing became the first city to "see and reach".

  It is reported that the teams of both parties are currently stepping up version iterations to optimize various product functions and display experiences. It is expected that more new scene gameplay and surprise benefits will be available to Nanjing consumers with the new version in the near future.